Ay, in the Champagne region of France, isn’t just famous for its sparkling wines—it’s a perfect place for wine lovers eager to experience the craft firsthand. What makes Ay stand out is its combination of historic vineyards, family-run champagne houses, and innovative interactive museums. Among the tours we’ve come across, the Pressoria Champagne Museum and guided vineyard walks really shine for their engaging, educational experiences and charming scenery. Whether you’re a first-timer or a seasoned connoisseur, these tours offer a taste of authentic Champagne culture that’s hard to beat.
For those wanting a full-day immersion, the Champagne Tasting Class and Lunch near Épernay is a fantastic choice, blending hands-on learning with delicious French cuisine. If a shorter, fun, and family-friendly visit appeals, the Pressoria in Champagne offers an interactive experience that awakens all five senses. We’ve included a variety of options to match different budgets, timeframes, and interests—so keep reading to find your perfect sip of Ay.
1. AŸ-Champagne: Pressoria Champagne Museum with Tasting
At number 1, the Pressoria Champagne Museum provides a richly interactive introduction to Champagne making. For just $21 per person, you can spend a day exploring the museum’s exhibits, which are designed to excite all five senses. The experience includes sampling two local Champagnes, which allows you to appreciate the light, bubbly texture that Champagne is known for. The museum is family-friendly and offers a detailed look into the entire process, from vineyard to bottle, with engaging displays and multimedia.
What sets this tour apart is its emphasis on sensory learning. You don’t just look at exhibits—you touch, smell, and taste your way through the Champagne journey. Plus, the peaceful surroundings of the vineyards in Ay- Champagne make for a scenic stroll afterward. With a high rating of 4.7/5 from over 200 reviews, visitors praise the immersive and fun atmosphere. It’s an ideal choice for travelers seeking an affordable, educational, and memorable introduction to Champagne. Bottom line: a perfect quick stop for curious visitors wanting to learn and taste without breaking the bank.
2. Champagne Tasting Class and Lunch near Épernay
Ranking second, this Champagne tasting and lunch experience offers a more comprehensive half-day adventure. Starting at the traditional Le Clos Corbier Champagne house in Mareuil-sur-Ay, the tour includes a visit to the cellars, a guided tasting class, and a three-course French lunch. For around $102, you get to sample at least three Champagnes from small producers, paired with seasonal dishes that highlight regional flavors.
This tour is particularly appealing to those wanting a deeper understanding of Champagne production, including a blind tasting and insights into the terroir. Guests rave about the intimacy—small groups of no more than twelve—and the quality of the food and wine. Some reviewers mention this as their trip highlight, calling the experience “exceptional” and “great value.” The mix of education, tasting, and culinary delights makes it suitable for foodies, wine enthusiasts, and anyone eager to turn a day’s sightseeing into a true Champagne adventure. Bottom line: a well-rounded, engaging experience for those wanting more than just a tasting.
3. Entrance ticket to Pressoria in the heart of Champagne with Tasting
For a shorter, yet equally engaging visit, the Pressoria entrance ticket offers an immersive experience for around $21. This ticket grants access to the museum’s interactive exhibits, where visitors of all ages can learn about Champagne creation through playful, sensory activities. Located at the UNESCO-listed hillsides of Ay- Champagne, Pressoria’s setting is as impressive as its content.
The highlight is the ability to explore the region’s Champagne diversity while enjoying stunning vineyard views. You’ll end with a tasting of two Champagnes or grape juices, making it suitable for families or casual visitors. The reviews consistently mention the “fun,” “interactive,” and “beautiful” aspects of the museum. It’s a flexible option if you want a shorter visit with a focus on learning and tasting—ideal for families or travelers with tight schedules. Bottom line: a lively, family-friendly introduction to Champagne in a scenic setting.
4. Afternoon Champagne visit & tasting class near Épernay
At number 4, the Afternoon Champagne visit & tasting at Le Clos Corbier offers a cozy, expert-led tasting session. For about $50, you’ll enjoy a small-group experience (limited to eight people) at a family-run Champagne house. This tour combines a vineyard stroll—learning about the terroir of Montagne de Reims—with a tasting of three different Champagnes, accompanied by snacks.
This experience excels at offering an authentic look into traditional Champagne production, with guides sharing stories about their family history and methods. Reviewers consistently mention the guides’ knowledge and the intimate atmosphere. This tour is perfect for travelers wanting a more personal experience without the full-day commitment. The small group size ensures personalized attention and a relaxed setting. Bottom line: a friendly, in-depth tasting ideal for wine lovers seeking insider insights on a budget.
5. Guided tour of the Ay vineyard and Champagne tasting
Rounding out our list is a guided, eco-friendly vineyard tour in Ay, lasting about two hours. For $69, you’ll hop into an electric vehicle with a local winegrower, who shares stories about the landscape, the vineyard, and the Champagne-making process. The tour includes a walk amongst the vines, offering spectacular views of the UNESCO World Heritage site, followed by a private tasting of the grower’s champagnes right in the vineyard.
What makes this tour stand out is its personal touch—the winegrower’s passion and the scenic, tranquil environment. Reviewers mention James’s remarkable hospitality and the chance to see the countryside away from commercialized wineries. It’s perfect for romantics, nature lovers, or anyone wanting a more intimate, behind-the-scenes experience. The flexibility of a private guide and the beautiful setting make this a memorable highlight. Bottom line: a peaceful, personalized tour that combines natural beauty with Champagne expertise.
How to Choose the Right Champagne Tour
Selecting the best Champagne experience depends on what you’re after. If your goal is a quick, fun introduction to Champagne history, the Pressoria Museum (see more) offers a playful, sensory-rich visit. For those who want to learn and eat well, the Champagne class and lunch (more info) provides a full meal paired with expert insights. Budget travelers will appreciate the Pressoria entry ticket (click here), while those seeking a more personalized, in-depth experience should consider the vineyard guided tour (see details).
Timing can also influence your choice: a full-day tour might be perfect in warmer months, whereas shorter visits work better if you’re pressed for time. Book early, especially for guided or small-group tours, as they tend to fill quickly.
Final Thoughts
Ay offers a range of wine tours that cater to every preference—from interactive museums to intimate vineyard walks. If you’re after a fun, family-friendly experience, Pressoria is a standout. For a more in-depth tasting combined with a French meal, the Champagne class and lunch provides excellent value. Meanwhile, the guided vineyard tour offers a peaceful, behind-the-scenes look that’s perfect for romantics or wine aficionados.
Whatever your style, these tours highlight what makes Champagne—and Ay—such a special place for wine lovers. To ensure a smooth experience, consider booking your preferred tour in advance, especially during peak season. Cheers to your Champagne adventure—may it be bubbly and memorable!