If you’re visiting Amsterdam and curious about the world of diamonds, this private tour offers a sparkling glimpse into over 180 years of craftsmanship. For just $26 per person, you’ll spend about an hour in the company of expert guides, learning how diamonds are shaped, graded, and appreciated at one of the city’s most renowned diamond establishments. The experience includes a private tour, insights into royal clientele, and the chance to see some of the most precious diamond artefacts, including the famous Koh-I-Noor.
Two elements stand out immediately. First, the focus on royal craftsmanship adds a regal touch that elevates the visit beyond a typical jewelry museum. Second, the personalized guidance — with private groups and a knowledgeable guide — makes for a more engaging, intimate experience. The only consideration? It’s not suitable for wheelchair users, so those with mobility concerns should plan accordingly.
This tour suits travelers who love jewelry, history, or simply want a unique behind-the-scenes look at the diamond trade. It’s especially ideal if you appreciate expert commentary and a more personalized experience that makes the history and craft of diamonds come alive.
Key Points:
- Private, guided experience in Amsterdam’s diamond district
- Learn about diamond origins, shapes, and grading
- See the largest collection of diamonds outside Antwerp
- Get close to iconic artefacts like the Koh-I-Noor
- Visit a private room in historic villas for an exclusive look
- Opportunity to purchase diamonds with expert advice
Amsterdam has long been synonymous with diamonds. With a tradition stretching back over 180 years, this city became a global hub for diamond cutting, polishing, and trading. The Royal Coster Diamonds — the hotel behind this experience — has welcomed aristocrats and royalty from around the world, including Empress Sisi and King Rama V. Today, this legacy continues, offering visitors a chance to step into a world of sparkle and craftsmanship.
This tour provides much more than just a quick look. It’s a carefully curated journey into the history of Amsterdam as the City of Diamonds, with stories that reveal how royal patronage helped shape the city’s reputation. For those with a fascination for gemstones or a desire to understand what makes certain diamonds so special, this experience offers a rare, behind-the-scenes perspective.
You can check availability for your dates here:A Well-Curated Itinerary
The tour begins at the historic Paulus Potterstraat 2, a location that itself reflects the grandeur of the 19th-century villas housing the diamond workshops. Expect your guide to start with a broad overview of the diamond’s journey, from its natural origins to the finished product. You’ll learn about diamond shapes and how they influence a stone’s brilliance, as well as the famous 4 Cs — cut, color, clarity, and carat.
The next highlight is a visit to a private room within one of the villas, where a curated selection of timeless diamond pieces is displayed. It’s a rare chance to see the actual craftsmanship behind the stones, with guides explaining how diamonds are cut and polished, often in front of your eyes by master artisans. Several reviewers praised the staff for being helpful and engaging, with one noting how their guide, Angela, made complex details accessible and entertaining.
An essential part of the experience is viewing precious artefacts, including the Koh-I-Noor, a legendary diamond with centuries of history. Seeing such pieces up close adds a sense of gravity and wonder to the visit, especially for jewelry enthusiasts or history buffs.
Hands-On Learning and Shopping Opportunities
One of the tour’s key strengths is the opportunity to learn how to analyze a diamond. Guides will demonstrate how to assess sparkle, imperfections, and clarity, transforming your understanding of what makes a diamond valuable. Several reviews mention how much they appreciated this aspect — “learning to look at diamonds correctly” or “understanding the 4 Cs better” — which can be quite empowering if you’re considering a future purchase.
For those interested, there’s also the chance to buy diamonds or jewelry directly. The staff offer personalized advice, making it easier to find a piece that fits your taste and budget. While the tour is a fantastic value at only $26, keep in mind that drinks and meals are not included, so plan accordingly if you want to extend your visit or celebrate afterward.
The Personal Touch
What makes this experience genuinely stand out are the reviews praising the guides. Multiple visitors mention guides like Angela or Lyanne, describing them as professional, empathetic, and well-informed. This kind of personalized attention elevates the experience, turning it from a simple museum visit into a memorable event that many feel is worth the price.
The goody bag included at the end adds a little extra, often containing jewelry or related souvenirs, which many reviews say was a nice touch.
Practicalities to Consider
The tour lasts about one hour, making it easy to fit into a full day of sightseeing in Amsterdam. It’s a private group, which ensures a more tailored experience, though it also means booking in advance is advisable. The activity is offered in more than 35 languages, but English is always guaranteed, making it accessible to most travelers.
Note that the tour is not suitable for wheelchair users, so travelers with mobility issues should consider this before booking. Also, since meals and drinks are not included, plan to explore nearby cafes or restaurants afterward.
If you’re intrigued by diamonds, history, and craftsmanship, this private tour offers a unique window into a centuries-old trade. The affordable price point combined with the personalized guidance and access to prestigious artefacts makes for excellent value. It’s especially well-suited for those who appreciate expert-led insights, are interested in the story behind the stones, or want to brush up on their jewelry knowledge before making a purchase.
Travelers who enjoyed immersive, engaging guides and those who value authenticity over crowds will likely find this experience rewarding. If you’re a jewelry enthusiast or just curious about how diamonds go from rough stones to royal treasures, this tour hits the right notes.
The Amsterdam: Royal Diamond Experience offers a rare, in-depth look at the world of diamonds, told through the lens of royalty and craftsmanship. At just over an hour, it’s a concise but rich journey that combines history, skill, and the chance to see some of the world’s most treasured gemstones up close. The private guiding adds a personal touch that many visitors find makes all the difference, turning a simple museum visit into a memorable highlight of their trip.
While it’s not suited for everyone — especially those with mobility concerns — it remains an excellent choice for jewelry lovers, history buffs, or anyone wanting a taste of royal luxury with practical insights. For the price, the experience provides a remarkable look behind the scenes of a storied industry, making it both educational and fun.
Whether you’re contemplating a future purchase or simply want to understand what makes a diamond truly special, this tour offers genuine value and a beautifully crafted story you’ll remember long after your visit.
How long does the tour last?
The tour takes about one hour, which makes it easy to include in your day without feeling rushed.
What is the price?
It costs $26 per person, offering great value for a private, guided experience focused on the world of diamonds.
Is the tour suitable for all ages?
Most likely, but the activity is not suitable for wheelchair users, so travelers with mobility issues should check ahead.
Are guides available in languages other than English?
Yes, the tour is offered in over 35 languages, but English is always guaranteed.
Can I purchase diamonds during the tour?
Yes, there’s an opportunity to buy diamonds or jewelry with personal advice from staff, making it ideal for those interested in investing in a piece.
What should I expect to see?
You’ll explore diamond origins, shapes, and grading, see precious artefacts like the Koh-I-Noor, and visit private rooms in historic villas showcasing select pieces.
Is food or drinks included?
No, meals and drinks are not included. You might want to plan a meal afterward in nearby cafes.
How do I book the tour?
Reservations can be made in advance, with options to cancel up to 24 hours before for a full refund, offering flexibility if your plans change.