Experience Overview

For those intrigued by Salem’s haunted reputation and curious about the origins of superstitions linked to Friday the 13th, this tour offers a compact, outdoor adventure filled with tales of ghostly legends and Salem’s eerie past. Priced at $48 per person and lasting about 90 minutes, it’s a surprisingly affordable way to get a quick dose of the town’s supernatural stories, especially if you’re visiting on a Friday the 13th, when the tour is exclusively available. The tour starts at 32 Derby Square and winds through several iconic outdoor sites, culminating at the Broad Street Cemetery.
What we love most about this experience? First, it’s focused entirely on the Friday the 13th theme, making it a unique and timely way to connect with Salem’s superstitions. Second, the outdoor setting means no worries about cramped spaces inside buildings—perfect for those who want a spooky vibe while staying comfortably outside. However, keep in mind that some stops might not follow the original itinerary as planned, which can be a bit disappointing if you’re eager to see specific sites like the Witch House or the haunted hotel from the description.
This tour suits travelers who enjoy a brisk, story-rich walk that combines history with ghostly legends, especially those who are fascinated by superstitions and the spooky folklore Salem is known for. If you’re looking for a deeper or more immersive experience, this might feel a little light, but for a quick, themed night out, it hits the right notes.
Key Points
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- Focus on Friday the 13th: This is the only Salem tour that revolves around this specific superstition, making it a one-of-a-kind experience.
- Outdoor route: The entire tour is conducted outside, ideal in good weather and for those who prefer fresh air over confined spaces.
- Historical and ghost stories: Expect a mix of tales about Salem’s haunted past and superstitions, delivered by a licensed guide.
- Limited stops: The tour visits iconic sites like Salem Old Town Hall, Essex Street Pedestrian Mall, Witch House exterior, a haunted hotel, and ends at Broad Street Cemetery—though some reviews mention certain stops may be skipped.
- Short but sweet: At 90 minutes, it’s a quick tour, perfect if you’re short on time but still want a spooky taste of Salem.
- Family-friendly and dog-friendly: The outdoor nature and moderate pace make it accessible for most travelers, including those with four-legged friends.
Planning more time in Salem? We've covered other experiences worth considering.
A Deep Dive into the Tour Experience
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Salem’s reputation as the haunt capital of the United States is undeniable, and this tour leans into that atmosphere with stories that both entertain and intrigue. Starting at the historic Old Town Hall, the guide sets the mood, sharing what the night holds and the eerie significance of Friday the 13th. This opening segment, which lasts about 20 minutes, introduces you to Salem’s haunted reputation and prepares you for the spooky tales ahead.
From there, the walk proceeds down Essex Street, the bustling pedestrian hub lined with shops and historic facades. While this area is lively during the day, in the evening it takes on a mysterious tone, perfect for stories of hauntings and superstitions. The guide will share insights into Salem’s dark legends, creating a sense of anticipation for what’s to come.
A highlight is the exterior of the Witch House, one of Salem’s most iconic sites. Although the tour doesn’t go inside, the exterior view alone provides a visual anchor to Salem’s witchcraft history and the ghost stories that surround it. This quick stop is a good opportunity for photos and to marvel at the architecture that’s long been associated with Salem’s witch trials.
Next, the tour continues with a discussion of superstitions and Salem’s haunted hotels, like the exterior of a hotel known for its ghost stories. While some visitors may expect more in-depth visits, the outdoor focus means you get a broad overview of Salem’s haunted ambiance without the need for entry fees or indoor tours. The stories told here are varied, from tales of ghost sightings to mysterious happenings, making it a hit for those who love spooky lore.
The final stop at Broad Street Cemetery is a fitting end to the evening. Despite the short duration (around 5 minutes), it’s a contemplative spot that leaves visitors with a sense of Salem’s long history of death, spirits, and superstitions. Since no cemeteries are entered, the experience remains atmospheric but unobtrusive, respecting the quiet dignity of the site.
Authentic reviews shed light on what to expect: one guest noted, “We enjoyed our tour with Samantha. She was entertaining and the tour was lovely.” However, some found that “many of the stops did not occur,” which suggests variability in execution. This emphasizes the importance of managing expectations—this isn’t a deep dive into Salem’s entire haunted history but rather a snapshot emphasizing Friday the 13th superstitions and ghost stories.
Pricing at $48 is quite reasonable for the 90-minute outdoor experience, especially considering the licensed guide and the themed storytelling. It’s a good value for those interested in Salem’s supernatural side without spending hours or money on more extensive tours.
Weather considerations are important: this tour runs rain or shine, so dress appropriately. Since it’s outdoor-only, comfortable shoes are a must, and bring rain gear if needed. The tour group can be up to 39 people, which is a typical size—large enough for variety but still manageable.
Accessibility and family-friendliness are worth noting. Service animals are allowed, and children are welcome if accompanied by an adult. However, as with all outdoor ghost stories, younger children might find some tales too spooky, so use your discretion.
Who Will Love This Tour?
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This experience is ideal for history buffs with a fascination for Salem’s supernatural reputation, especially if you’re visiting on Friday the 13th. It’s perfect for those who enjoy outdoor walks, light storytelling, and a bit of ghostly ambiance without heavy commitments or inside visits. If you’re traveling with family or friends who appreciate folklore, this tour offers a relaxed and somewhat spooky way to connect with Salem’s haunted image.
However, if you’re looking for a deep dive into Salem’s history or a haunted house experience, this might be a bit too brief and surface-level. It’s best suited for travelers wanting a quick, themed history walk, or those who prefer stories over museums.
Practical Tips for Visiting
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- Book in advance: The tour is popular, especially around Friday the 13th, and is usually booked around 65 days ahead. Secure your spot early.
- Dress comfortably and weather-appropriate: Salem’s outdoor setting means variable weather, so layers and sturdy shoes are recommended.
- Plan for a quick stop at the cemetery: No public restrooms on route, so visit before the tour or plan accordingly.
- Tip your guide: Gratuities are not included, and guides often rely on tips to supplement their income. If you enjoyed the storytelling, a little extra goes a long way.
FAQs
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Is this tour suitable for children?
Yes, children can participate if accompanied by an adult, but keep in mind that some stories might be a bit spooky for very young kids.
Does the tour include inside visits to buildings?
No, the tour does not enter any buildings or cemeteries; all stops are outside.
Can I bring my dog?
Absolutely. The tour is dog-friendly, and service animals are allowed, making it a good choice for pet owners.
Is the tour available rain or shine?
Yes, it runs rain or shine, so dress accordingly for outdoor weather.
How long is the tour?
It lasts about 90 minutes, making it a manageable evening activity.
What’s the price and what’s included?
The tour costs $48 per person, including a licensed guide. Tips are not included.
Final Thoughts
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The Spirits and Superstitions Friday the 13th Tour offers a focused, outdoor glimpse into Salem’s ghostly legends and superstitions. It’s perfect for curious travelers who want a quick, themed experience that combines storytelling with Salem’s atmospheric streets. While some stops may not follow the original plan as closely as hoped, the guide’s stories and the eerie setting still make for a memorable night.
If you’re visiting Salem during a Friday the 13th, or simply love tales of ghostly legends and superstitions, this tour provides an excellent introduction without breaking the bank. It’s a fun, atmospheric way to connect with Salem’s haunted reputation in a short amount of time, suitable for most ages and interests.
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