Experience the Tequila Route with a Premium Touch
If you’re heading to Guadalajara and want a deep yet enjoyable dive into Mexico’s most iconic spirit, this Tequila Premium Tour might be just what you’re looking for. For around $56 per person, you’ll spend about eight hours exploring amazing distilleries, scenic viewpoints, and the charming Town of Tequila itself. Led by a knowledgeable guide, you’ll sample a variety of artisanal tequilas paired with snacks, all while soaking up the sights and sounds of this vibrant region.
What truly makes this experience shine are two things: First, the expert guidance that helps you understand the nuances of tequila’s production—no generic shots here. Second, the beautiful landscapes and authentic tasting stops that make the journey memorable.
One consideration to keep in mind is that the tour involves a full day of activity, which can be long for some travelers. Also, the group size can reach up to 38 people, so if you prefer a more intimate setting, this might feel a bit crowded at times.
Overall, it’s best suited for curious travelers seeking authentic insights, delicious tastings, and a taste of local culture—especially those who enjoy learning while having fun.
Key Points

- Authentic Experience: Visit artisanal distilleries and learn about traditional tequila-making processes.
 - Scenic Views: Get breathtaking vistas from viewpoints like the Tequila volcano.
 - Cultural Exposure: Explore the Magic Town of Tequila, its museums, and iconic landmarks.
 - Tastings & Pairings: Enjoy multiple tequila tastings paired with local snacks.
 - Expert Guides: Guides like Edna and Kim receive high praise for their knowledge and friendliness.
 - All-Inclusive Value: Transportation, tastings, and guided visits are included, making it a hassle-free day.
 
In-Depth Look at the Tour: What to Expect

Planning more time in Guadalajara? We've covered other experiences worth considering.
Starting Point and Duration
The tour kicks off at 10:00 am from a central Guadalajara location, with transportation provided to and from various stops. The journey lasts approximately eight hours, making it a full-day adventure. For many travelers, this length hits the sweet spot—long enough to cover a lot but still manageable without feeling rushed.
Transportation: Comfort and Convenience
The tour includes private transportation, which is a major plus. As some reviewers pointed out, the vans can become crowded—up to 38 travelers—so if you’re in a larger group or value a more spacious ride, it’s something to consider. From our perspective, the convenience of door-to-door transport outweighs the occasional crowd.
Stops and Highlights
Stop 1: Amatitan – Puerta del Agave and Tequila Volcano Viewpoint
Your journey begins at the Puerta del Agave, where the panoramic view of the Tequila volcano instantly sets the mood. From here, you’ll learn about the roots of tequila, gaining a visual and historical context. It’s a quick 30-minute stop but packed with photo opportunities and insight.
Stop 2: Amatitan – Tequila Selecto Distillery
Next, you’ll visit the Tequila Selecto distillery. Here, a guided tour reveals the ancestral and modern ways tequila is made, including aging processes. This distillery offers a hands-on experience, showing traditional methods alongside modern techniques. Reviewers rave about guides like Edna, who share their extensive knowledge and make the complex process understandable and fun.
Stop 3: Amatitan – El Pedregal Hacienda
This stop combines more tastings with a chance to stroll through the agave fields. For photography lovers, the landscape is stunning—vast green fields punctuated by the towering plants. There’s also a chance to climb a giant swing, adding a dash of adventure. This stop is often highlighted as a favorite by visitors who enjoy mixing educational tasting experiences with relaxed exploration.
Stop 4: Tequila Town – The Magic Town
The heart of the tour is the free time in the town of Tequila. It’s a lively, picturesque place with cobbled streets, murals, and iconic landmarks like Casa Sauza and Jose Cuervo museums. Visitors appreciate the opportunity to sample local foods, shop for souvenirs, or just soak in the lively atmosphere. Reviewers mention that guides often recommend local eateries, making this a highlight.
Stop 5: Amatitan – Cantaritos El Güero
Your day wraps up at a local spot famous for the Cantaritos, a traditional drink served in a clay pitcher. Here, you can enjoy a lively atmosphere, with a live band providing music and dancing. Many reviewers mention this as the perfect ending to a memorable day.
Authentic Tasting and Cultural Insights
Throughout the tour, the focus on artisan tequila tastings stands out. The tour includes pairings to enhance your tasting experience—think of small bites that complement the flavors of different tequilas. Several reviews mention that guides like Kim teach guests how to recognize quality and taste tequila properly, transforming the experience from casual to educational.
The cultural aspect is also vital. Visiting the Magic Town allows you to see the town’s museums, murals, and historic sites, giving a real sense of local pride and tradition. Many travelers comment on how guides provide insights into local customs and the history of tequila, making the experience more meaningful.
The Value of the Tour

At just over $55, this tour offers a substantial amount of value. It includes private transportation, multiple tastings, guided explanations, and free time in Tequila. When you consider the cost of individual museum or distillery visits, or private tours, this package hits a good balance.
It’s also a cost-effective way to visit several key spots without the hassle of organizing transportation or navigating unfamiliar roads yourself. Plus, the all-inclusive nature simplifies the day—no need to worry about extra costs or finding food.
What the Reviews Say

The consistent praise from past travelers highlights Kim and Edna’s expertise. One reviewer states, “Kim was a fantastic guide and extremely knowledgeable about tequila, the history, and the area.” Their enthusiasm and knowledge make the learning experience both fun and informative. Many mention feeling they learned how to distinguish quality tequila and properly taste it—skills that will serve you well beyond the tour.
The scenic views and beautiful stops are also highlights. One traveler notes, “We saw, experienced, and drank the best of the best thanks to Kim.” The agave fields, viewpoints, and town are often described as picturesque, ideal for photos and relaxed strolling.
However, some mention large group size could be a drawback, with the tour feeling a bit crowded at times. If you prefer intimate groups, it’s worth considering the group size or arriving early to secure a good spot.
Practical Tips for Travelers

- Wear comfortable shoes and a hat, especially since you’ll be walking and exposed to sun.
 - Consider eating a hearty breakfast before the tour to enjoy the tastings and avoid feeling hungry.
 - Bring a camera or smartphone for photos—many scenic spots are picture-perfect.
 - If you’re especially sensitive to bugs, light pants and insect repellent might make the agave field stroll more comfortable.
 - Drink responsibly—guided tastings are meant to educate and enjoy, not overindulge.
 
Who Would Love This Tour?

This experience is perfect for curious travelers eager to learn about tequila beyond the shots at the bar. Families, couples, or solo travelers who enjoy cultural insights, scenic views, and tastings will find it rewarding. If you’re a history buff or a foodie, the detailed explanations and artisanal stops make it especially appealing. It’s also a great choice if you want a full-day, hassle-free way to explore tequila’s heartland.
Final Thoughts

The Tequila Premium Tour offers a thoughtfully curated glimpse into one of Mexico’s most beloved drinks and its cultural significance. With a good balance of tastings, scenic views, and educational stops, it provides real value for a reasonable price. The guides’ expertise and friendly demeanor elevate the experience, making it both fun and informative.
While the group size could feel a bit large for some, the overall quality of the stops and the lovely setting make this a worthwhile investment. Whether you’re a tequila enthusiast or just someone curious about Mexican culture, this tour helps you understand and appreciate tequila in a way that’s both authentic and enjoyable.
If you’re looking for a day filled with learning, tasting, and beautiful landscapes—and don’t mind a full schedule—this tour is likely to be a highlight of your trip to Guadalajara.
FAQ

How long is the tour?
The tour lasts approximately 8 hours, making it a full day of exploring, tasting, and sightseeing.
Is transportation included?
Yes, private transportation is provided for all stops, helping you relax and focus on the experience.
What is the group size?
Up to 38 travelers can join, which means some parts of the trip may feel a bit crowded, especially in the van.
Are there any additional costs?
The tour price includes tastings, transportation, and guided visits. Food (brunch) is not included, so plan for that separately.
Is this tour suitable for children or families?
Most travelers can participate, and it’s family-friendly, especially for those interested in culture and scenic views. Kids may especially enjoy the agave fields and lively town atmosphere.
Can I cancel the tour?
Yes, cancellations are free if made at least 24 hours before the start time. Cancellations within 24 hours are not refunded.
Is the tour bilingual?
Yes, guides like Edna and Kim offer explanations in both English and Spanish, making it accessible for diverse groups.
What should I bring?
Comfortable shoes, a hat, camera, and some cash or cards for souvenirs or personal expenses. A good breakfast beforehand is recommended.
Whether you’re a tequila lover or simply looking to enjoy a scenic, cultural day out near Guadalajara, this tour offers a good mix of education, entertainment, and authentic Mexican charm.
More Tours in Guadalajara
- Zapopan Private Half Day Tour
 - Cantaritos and Tequila Factory Tour
 - Eat as a local! Private Gastronomic Tour Santa Tere All incluided
 - Tonalá and Tlaquepaque Tour: Private Mexican Pottery Experience
 - Adventure tour Between Charros, Mariachi and Parián de Tlaquepaque
 - Guadalajara and Tlaquepaque: Private Full-Day Tour
 
More Tour Reviews in Guadalajara
More Guadalajara experiences we've covered
- Zapopan Private Half Day Tour
 - Cantaritos and Tequila Factory Tour
 - Eat as a local! Private Gastronomic Tour Santa Tere All incluided
 - Magic Town Tequila and Agave Fields
 - Tonalá and Tlaquepaque Tour: Private Mexican Pottery Experience
 - Private Transportation from Guadalajara to Puerto Vallarta
 - José Cuervo Tequila Day Experience from Guadalajara
 - Adventure tour Between Charros, Mariachi and Parián de Tlaquepaque
 - Walk Guadalajara!
 - Heart of Jalisco: 3 Days of Adventure with Accommodation Included
 - Premium Tequila Tasting in Guadalajara
 - Guadalajara and Tlaquepaque: Private Full-Day Tour
 
