Hakone isn’t just about stunning scenery and hot springs; it’s also a surprisingly lively spot for shopping enthusiasts. While many travelers come here for the natural beauty of Lake Ashi or the iconic Hakone Open-Air Museum, the region offers some excellent shopping and market tours that are worth your time—especially if you love browsing designer boutiques, outlet malls, or unique Japanese brands. We’ve scouted five of the best options, each with its own character, from luxury outlets to convenient roundtrip transfers, making shopping in Hakone both easy and memorable. For example, the Private Shopping Tour from Hakone City to Grandberry Park offers a smooth, all-inclusive experience to one of Tokyo’s biggest outlet complexes, perfect for those craving high-end brands without the hassle of traveling solo.
While some tours focus on luxury boutiques like Mitsui Outlet Yokohama, others cater to more budget-friendly shoppers at Gotemba Premium Outlets. Whatever your style, Hakone’s proximity to these shopping havens makes it a prime base for retail exploration. To help you decide, we’ve put together a detailed look at each tour, highlighting what makes them unique and who they’re best suited for.
1. Private Shopping Tour from Hakone City to Grandberry Park
This 6-hour roundtrip takes you from your Hakone hotel straight to Grandberry Park, one of the largest outlet malls in Tokyo. The tour starts with a pickup from your accommodation, whisking you to the mall, which boasts over 240 shops including luxury brands, fashion boutiques, and lifestyle stores. It’s ideal for travelers who want to combine a day of retail therapy with some scenic downtime, since the park is also near restaurants and a Snoopy Museum.
What makes this tour stand out is its convenience—you don’t have to worry about navigating Tokyo’s transit system or parking. The driver handles all the logistics, allowing you to focus solely on shopping. The shops feature collections from prestigious local and international designers, making it perfect for high-end fashion lovers. Plus, the return transfer is included, so you won’t have to worry about how to get back to Hakone.
While there are no reviews yet, the price of $291.82 per person reflects the comfort and ease of this door-to-door experience. The longest stop is at Grandberry Park, giving you four hours to browse, dine, and perhaps catch a movie at the cinema.
Bottom line: This tour is best for those who want a hassle-free, guided shopping day with plenty of time to explore luxury brands in a large, modern setting.
$291.82 per person
2. Private Shopping Tour from Hakone city to Mitsui Outlet Yokohama
At number 2, the Private Shopping Tour from Hakone to Mitsui Outlet Park Yokohama Bayside offers a 7-hour adventure tailored for fashion-conscious shoppers. Starting from Hakone, your comfortable private vehicle takes you to Yokohama’s bayside outlet, renowned for its relaxed atmosphere and seaside views. The mall features more than 100 stores, including luxury brands, trendy fashion labels, and cosmetics, all offered at discounted prices.
The unique quality of this tour is its location—being by the water adds a refreshing vibe that makes browsing more enjoyable. The outlet’s spacious layout means you won’t feel crowded, and the sea-breeze keeps you cool during your shopping spree. Plus, the mall has trendy cafes and restaurants, so you can take breaks without losing time or compromising on comfort.
During the visit, you’ll experience a mix of well-known brands and local favorites, making it a good choice for anyone wanting a broader shopping experience. The price of $337.23 per person includes the roundtrip transfer and the opportunity to enjoy Yokohama’s vibrant port city atmosphere.
Review-wise, no reviews are available yet, but the itinerary suggests a well-planned, comfortable day out that suits those wanting a combination of shopping and scenic views.
Bottom line: Perfect for travelers who want a seaside shopping experience with a touch of Yokohama’s maritime charm, all with hassle-free transportation.
$337.23 per person
3. Private Shopping Tour from Hakone hotels to Grandberry Park
This 6-hour roundtrip offers a similar experience to the first tour but is tailored specifically for guests staying in Hakone hotels. Starting with a hotel pickup, the tour takes you directly to Grandberry Park, giving you the chance to explore its extensive collection of shops in a relaxed mood. The focus here is on luxury boutiques and designer stores, making it ideal for those seeking high-end brands.
What differentiates this tour is its hotel-to-mall convenience, with a straightforward, comfortable transfer included. The price is $264.31 per person, making it slightly more affordable than other options. The itinerary emphasizes free time at the shopping center, so you can go at your own pace or seek recommendations from your driver.
Guests who enjoy stress-free logistics and high-quality shopping will appreciate this tailored service. The return transfer ensures you’re back at your hotel with ease, freeing you from navigating public transit.
Bottom line: Best suited for travelers who prefer starting from their accommodation and want the convenience of a private, direct transfer to a luxury shopping center.
$264.31 per person
4. Private Shopping Tour from Hakone to Gotemba Premium Outlets
At around $263.35 per person, the Private Shopping Tour from Hakone to Gotemba Premium Outlets is a solid choice for those seeking great value. This 5-6 hour tour takes you from your Hakone hotel directly to one of Japan’s largest outlet malls, famous for its 50+ brands and discounted prices.
What makes Gotemba special is its mountain backdrop—shopping with a view of Mount Fuji (on clear days) is hard to beat. The outlets feature a variety of high-end and mid-range brands, perfect for budget-conscious shoppers who still want quality. The mall also has trendy cafes and restaurants, ideal for a relaxed lunch break.
This tour is ideal if you want an affordable, efficient shopping trip that doesn’t skimp on variety. The inclusion of roundtrip transportation and close proximity to Hakone hotels makes it a popular choice for travelers looking to maximize their shopping time without the hassle of planning logistics.
Bottom line: Excellent for those who want a big outlet with competitive prices and scenic mountain views, all without breaking the bank.
$263.35 per person
5. Private Shopping Tour from Hakone to Mitsui Outlet Park Yokohama
Rounding out our list, this 7-hour tour (at $306.24 per person) is a repeat visit to Mitsui Outlet Park Yokohama but with a different starting point—Hakone. It offers the same seaside, breezy shopping experience with access to prestigious brands and discounted prices. The route is identical to the second tour but emphasizes the convenience of private transportation from Hakone hotels.
This tour is especially suited for those who appreciate a leisurely pace and the flexibility of a private guide. The additional travel time is justified by the comfort of having a dedicated vehicle and the ability to customize your shopping stops.
Since this tour shares the same destination as the #2 option but is slightly more expensive, it suits travelers who prefer a more personalized experience and value comfort over cost. The roundtrip transfer ensures a smooth return, and the mall’s trendy cafes make for enjoyable breaks.
Bottom line: Best for those wanting a personalized shopping day at Yokohama’s coastal outlet mall, especially if comfort and flexibility matter.
$306.24 per person
How to Choose Your Hakone Shopping & Market Tour
When selecting a shopping tour in Hakone, consider your budget, shopping interests, and time constraints. For high-end boutiques and stress-free logistics, the Grandberry Park options are excellent. If seaside views and discounted brands appeal more, the Mitsui Outlet Yokohama tours are your best bet. For those on a tighter budget, Gotemba Premium Outlets offers great value with scenic mountain surroundings.
If you prefer starting directly from your accommodation, the hotel-to-mall tours simplify logistics. Conversely, if you want a more personalized experience and flexibility, tours with private guides are the way to go. Booking early is advisable, especially during peak seasons like spring and autumn, when shopping malls tend to be busier.
In summary, Hakone offers a surprisingly rich array of shopping opportunities that can be easily accessed through these thoughtfully organized tours. Whether you’re after luxury brands, trendy outlet deals, or seaside retail therapy, there’s an option suited to your style. The key is to match your preferences—budget, convenience, or adventure—with the right tour. We recommend booking early to secure your spot, especially if you’re traveling during Japan’s busy seasons.
Enjoy your shopping adventure in Hakone!