Brac Island is more than just the home of the famous Zlatni Rat beach; it’s a playground of diverse tours and experiences that let you truly connect with this beautiful Croatian island. Whether you’re craving an off-road adventure, a relaxing boat trip, or a bird’s-eye view from the sky, Brac offers something for every explorer. We love how this island combines authentic local culture—like tasting homemade olive oils—and jaw-dropping landscapes, from rugged coastlines to panoramic mountain vistas. For example, a tour like Feel and Taste island Brac with local experts highlights the chance to enjoy local cuisine, visit a stone quarry, and take in views from Vidova Gora, all while learning about the island’s traditions. These experiences aren’t just sightseeing; they’re about immersive moments that stick.
Below, we’ve curated the 12 best tours and experiences, ranging from simple transport to full-day explorations, so you can pick what suits your interest, fitness level, and schedule. Whether you’re traveling solo, as a couple, or with family, you’ll find options that add flavor and adventure to your stay.
1. Feel and Taste island Brac with local experts – island adventure to remember
At number 1, this private full-day tour offers an intimate look at Brac’s most iconic sights. It includes a 4WD off-road journey, allowing you to access spots that are difficult by regular vehicle, such as the ancient Roman harbor and the oldest settlements like Škrip. Your guide Tino shares stories about local traditions, and you’ll taste local products along the way, making this more than just sightseeing. The highlight is reaching Vidova Gora, the island’s highest point, for sweeping views of neighboring islands and the mainland. A visit to Zlatni Rat beach for a swim, a delicious homemade lunch, and exploring an active stone quarry round out this immersive experience.
What makes this tour special is the combination of off-road adventure, cultural storytelling, and stunning scenery, all wrapped into a flexible private tour. Reviewers consistently praise Tino’s knowledge and the opportunity to visit places inaccessible by regular tours, making it perfect for those who want a personalized experience. The price of $263.77 offers great value given the full-day itinerary and included local lunch.
Bottom line: Ideal for curious travelers wanting a tailored, active day with authentic local flavors and incredible views.
2. Taxi Supetar, Brač
For quick, hassle-free transfers, this licensed taxi service is perfect. Starting at just $17.98 per person, it’s an economical way to reach your accommodation or explore the island in comfort. It’s especially handy if you’re arriving by ferry or plane, with options to be picked up anywhere on Brac or even from Split airport. The service operates in multiple languages and can accommodate up to eight passengers with luggage—making it suitable for families or small groups.
While this isn’t a tour in the traditional sense, it provides the foundation for exploring further on your own or booking a custom private tour. The driver can give tips or suggestions, making it a practical first step on your Brac adventure.
Bottom line: Perfect for seamless transfers and initial island orientation, especially if you want flexibility and comfort.
3. Explore west side of island Brac with Pasara boat – Traditional Dalmatian boat
A favorite among those who love the sea, this private boat rental lets you explore Brac’s coast freely. Starting from Milna Bay, the traditional Dalmatian boat is user-friendly, even for beginners. You can follow suggested routes or just go wherever the wind takes you, stopping at secluded bays and tiny villages along the way. The boat comes with sun cushions and fuel included, so there’s no hidden cost. Pack your swimsuit and snorkel gear to enjoy swimming in the crystal-clear waters.
This experience is highly flexible, with reviews lauding Ivan’s help and the ease of driving the boat. It’s a fantastic choice for small groups wanting an intimate, self-directed day on the water, with the comfort of a traditional vessel and the thrill of discovering hidden spots.
Bottom line: An affordable, personalized way to see Brac’s coastline without the crowds, perfect for adventurous water lovers.
4. Blue Cave and Town Hvar with 5 Island Boat Tour
At number 4, this full-day boat tour is a must for lovers of stunning sea caves and lively towns. It takes you from Brac to the famous Blue Cave on Bisevo, a highlight for many travelers. The boat also visits Komiza on Vis, known for its rugged charm, and the enchanting Stiniva Cove. The trip includes swimming and snorkeling in clear waters, with stops at picturesque islands like Hvar and the Pakleni archipelago.
The tour is well-rated, with guests praising the smooth organization and the variety of sights covered. For about $167.85 per person, you get a full day of adventure with plenty of opportunities for photos, swimming, and exploring charming villages. It’s ideal for those who want to combine sea splendor with cultural stops and lively coastal towns.
Bottom line: Perfect for travelers seeking an active, sightseeing-filled day on the water, with famous caves and scenic island stops.
5. Sunset Kayaking
Few experiences match floating on calm waters while watching the sunset. This 3-hour kayaking tour costs around $69.54 per person and is great for those wanting a peaceful, scenic evening. After a brief instruction, you’ll paddle along the coast, passing pine and olive trees, beaches, and rocky coves. The highlight is the sunset from the sea, with snorkeling gear available for exploring underwater.
Reviews highlight how friendly and clear the guide is, and how the route provides enough time to enjoy the landscape without feeling rushed. It’s suitable for beginners and those looking for a mellow, picturesque activity after a day of sightseeing.
Bottom line: An ideal option for sunset seekers, water lovers, or those wanting a gentle introduction to sea kayaking.
6. Explore the West coast of the island Brac by BETINA boat
This private boat rental offers a customizable day on the water for up to 5 people at $251.78. You’re the captain, so you decide the route—swimming in secluded bays, visiting tiny villages, or stopping at a historic lighthouse. The boat includes snorkeling gear, sun cushions, and a drink cooler, making it perfect for a laid-back day on your terms.
Reviews praise Ivan’s responsiveness and how easy it is to explore away from busy tourist spots. You get the flexibility of creating your own itinerary, whether you want a relaxing day or an active water adventure.
Bottom line: Best suited for small groups wanting a private, flexible day exploring Brac’s untouched coast.
7. Supetar-Postira kayaking
This guided kayak tour combines gentle exercise with scenic views, costing about $69.54 per person for 3 hours. Starting from Supetar, you paddle along the coast, passing olive groves, beaches, and rocky cliffs. The route includes free time for swimming and snorkeling, ending at Postira’s Porat beach—an excellent spot for relaxing afterward.
The guide, Nedá, receives excellent reviews for her helpfulness and local knowledge. The trip is suitable for beginners and those who enjoy a mix of activity and leisure, with plenty of photo opportunities.
Bottom line: A good introduction to sea kayaking, especially for those wanting a scenic, manageable paddle with cultural insights.
8. Biking Vidova – Skrip & museum of olive oil – Splitska – Postira
Biking enthusiasts will love this half-day cycling tour for about $143.87. It begins with a ride up to Vidova Gora, the highest point on Brac, where the views are spectacular. Then, descend into villages like Nerezisca and visit the Museum of Oil in Skrip, learning about local olive oil production. The ride includes a traditional lunch with local olives and cheeses, making it both active and tasty.
Reviewers mention how the pace is safe and the scenery diverse, from pine-covered mountain trails to seaside towns. The combination of physical activity and cultural stops makes this a well-rounded choice for active travelers.
Bottom line: Ideal for cyclists who want a scenic, cultural, and culinary experience in a half-day adventure.
9. Sea kayaking Postira – Lovrečina (St. Lovre, archaeological site)
This 3-hour sea kayaking trip at $62.04 per person is a great way to combine activity with culture. Starting from Postira, you paddle around the coast, stopping to snorkel and explore the archaeological site near St. Lovre Church. The guide offers a short lesson beforehand, making it accessible for beginners.
Guests appreciate the friendly guide and the chance to see Brac from the water. The route offers a mix of scenic coastline and historical interest, making it suitable for travelers who want a bit of everything.
Bottom line: A fun, culturally enriching option for active travelers who want to explore both sea and history.
10. Red Rocks and Hvar Full Day Tour from Split and Brac
This small group tour at $166.65 takes you on a scenic day around several islands. It includes stops at the famous Hvar town, Pakleni Islands, and the Red Rocks limestone formations. The tour combines sightseeing, swimming, and exploring picturesque villages, with a relaxed pace perfect for those wanting a taste of multiple islands in one day.
Reviews note the well-organized itinerary and the small-group atmosphere, making it easy to ask questions and enjoy the scenery. It’s a good fit for travelers with limited time who want to maximize island-hopping.
Bottom line: Best for those who want a comprehensive day of island hopping with minimal hassle and a friendly guide.
11. From Brac: Panoramic Flight over Brac, Hvar, Šolta, & Split
For a truly unique perspective, this aerial tour for up to 3 people at $546 offers breathtaking views of the Croatian islands. The flight showcases Zlatni Rat, Hvar, Šolta, and Split from above, giving you a sense of the landscape and coastline impossible to get from land.
Guests rave about the experience, describing it as an “incredible experience” and highlighting the professional pilot and smooth organization. It’s perfect for travelers who want a memorable, photo-worthy adventure.
Bottom line: A premium choice for those who seek a once-in-a-lifetime view of Croatia’s spectacular islands.
12. Dalmatian route – Panoramic flight over Brač, Hvar, Šolta & Split from Brač
This 1-hour flight at $525 per group offers an abbreviated but equally stunning aerial tour. Starting from Brač Airport, it crosses Zlatni Rat, Vrboska, Jelsa, Starigrad, and the castle Tvrdalj, with spectacular views of coastal villages, cliffs, and historic sites.
Reviews mention how organized and scenic the flight is, making it ideal for those with limited time but who still want a memorable experience. It’s a great way to add a dash of adventure to your trip.
Bottom line: Suitable for travelers wanting a quick but incredible bird’s-eye view of the islands.
How to Choose the Right Tour
When selecting your ideal Brac experience, consider your budget, physical activity level, and interests. For active types who love the sea, Sea kayaking Postira or Biking Vidova offer a nice mix of adventure and culture. If you prefer a relaxed day with stunning scenery, the Sunset Kayaking or private boat trips give you flexibility and comfort.
For those craving a once-in-a-lifetime view, the aerial flights are unbeatable but come at a higher price point. Meanwhile, quick transfers like Taxi Supetar, Brač are perfect to get you started or between stops.
Timing also matters; full-day tours like the Blue Cave and Hvar work best in good weather, while sunset tours are ideal for warm evenings. Book early—especially for popular experiences like the aerial flight—to ensure availability.
To sum it up, Brac Island offers a wide range of tours suited for different interests—from adventurous off-road excursions to luxurious aerial views. For active travelers, the Feel and Taste island Brac provides a perfect blend of scenery, culture, and local flavor. If you want to explore your own pace, private boat rentals or kayak trips let you customize your day. And for a truly unforgettable memory, the aerial flights deliver a perspective that makes everything else seem small.
No matter what you choose, early booking is wise, especially during peak summer months. Brac’s diverse experiences will leave you with stories and memories that last long after you leave the island.