A detailed look at the Beer Tasting Experience in Itajai, Brazil
When we first read about the Beer Tasting Experience in Itajai, we knew this was more than just a casual drink — it’s a sensory journey into the world of craft beer and crystal craftsmanship. For just $13.83 per person, you get roughly an hour of guided tasting, visiting the Museu do Cristal de Blumenau, and sampling three distinct beer labels in beautifully designed crystal glasses. The experience is highly praised, with a perfect 5.0-star rating from 18 reviews and a strong recommendation from every traveler who booked it.
What makes this tour stand out is how it combines education with enjoyment. First, the focus on how the shape and quality of glasses influence aroma and flavor delivers a surprising insight that even seasoned beer lovers will appreciate. Second, the setting amidst crystal craftsmanship and beer-making creates a unique ambiance that elevates the tasting beyond mere sips to an elegant and informative experience.
A possible consideration: this isn’t a brewery tour, so if you’re looking for a deep dive into beer production or a lively pub crawl, this might not be your best fit. Instead, it’s perfect for those wanting to learn about beer’s sensory aspects in a quiet, intimate setting. It’s best suited for adults who enjoy craft beer, appreciate craftsmanship, and have an interest in sensory experiences.
Key Points

- Educational and sensory focus: Learn how different glasses change your perception of beer.
- Quality over quantity: Sample three carefully selected beers in elegant crystal tulips.
- Expert guidance: Knowledgeable guides (like Gabriel and Juliana) make the experience engaging.
- Affordable value: For around $14, you gain insight, taste, and a beautiful setting.
- Ideal for beer lovers and curious travelers: The experience appeals especially to those interested in craft brewing or crystal glassware.
- Limited but intimate: Short duration means a relaxed, manageable experience with focused attention.
An in-depth look at the Beer Tasting Experience
Planning more time in Itajai? We've covered other experiences worth considering.
Location and start point
This experience begins at the Museu do Cristal de Blumenau, a museum dedicated to crystal craftsmanship. The meeting time is 11:00 am, and the tour is conveniently located near public transportation, making access straightforward. The setting itself, amid sparkling crystal displays, immediately sets a tone of elegance and craftsmanship, making the tasting feel both special and authentic.
The core of the experience: tasting in crystal glasses
At the heart of this tour is the guided tasting of three beer labels. The guide, often praised as impeccable and knowledgeable (Gabriel and Juliana get high marks), walks you through the process of beer-making — from choosing malts and hops to fermentation and maturation. As you sample each beer — options include Pilsen, Hop Lager, IPA, Weiss, and more — you’ll notice how the shape of each crystal tulip impacts your sensory experience.
Travelers have raved about the difference the glass makes. One reviewer remarked, “I learned and understood in practice that the quality of the crystal and shape of the glass interfere with the taste and aroma of the beers,” highlighting how this tour offers a lesson in beer science often overlooked in casual drinking.
The importance of glassware
We loved the way the tour emphasizes the science of glassware. You’ll try six different glasses, each designed to enhance specific aromas and flavors. The crystal tulips are more than just fancy; they are carefully selected to amplify the beer’s character. This aspect of the experience is especially appreciated by those who enjoy craft beer and want to deepen their tasting skills.
Learning about brewing and crystal craftsmanship
The guide shares brief but insightful explanations about the brewing process, explaining how malts, hops, and fermentation contribute to the final product. It’s a streamlined overview, but enough to enrich your appreciation of the beers sampled.
Simultaneously, the crystal aspect of the experience offers a fascinating look at the craftsmanship behind the glasses themselves. You might find, as many reviewers did, that the touch, clarity, and brilliance of the crystal add a tactile and visual dimension to the tasting.
What’s included and what’s not
The tour fee covers a guided tasting of 3 labels, local peanuts, and a brief explanation of the beer production process. However, the crystal glasses themselves are an extra purchase, costing R$50, so if you want to take home a piece of the experience, be prepared for that additional cost.
Group size and atmosphere
While specifics on group size aren’t provided, the reviews depict a personalized, attentive atmosphere, with guides giving careful explanations. Many reviewers mention impeccable service and friendly guides, making this feel more like a specialized class than a generic tasting.
Authentic reviews and what they reveal

One reviewer states, “Very nice experience. The owner Gabriel served us very well,” emphasizing the personal attention. Another notes, “Autotranslated: Very interesting and educational. Never thought a glass would matter so much to the taste,” highlighting the educational value.
Many praise the quality of the beers and the pleasure of tasting in different glasses. One review sums up: “The tasting experience with different glasses and cups was amazing,” revealing how many find this tour surprisingly enriching.
The setting and overall vibe
Multiple reviews describe the beautiful surroundings, brilliant crystal pieces, and friendly staff. Visitors often highlight the warm reception and the technical care taken by the guides, making it clear that the experience is both fun and educational.
Duration and logistics
The 1-hour duration keeps things light and manageable, ideal for travelers on tight schedules or those wanting a brief but meaningful experience. It’s a small-group experience, fostering interaction and personalized attention.
Final thoughts: Is this experience worth it?

For beer enthusiasts, this tour offers more than just tasting — it provides a deeper understanding of how aroma, flavor, and glassware interact. The price point, around $14, reflects value for money, especially given the quality of guides and the educational content. The crystal component adds an extra layer of sophistication, making it a memorable souvenir or gift idea.
For travelers interested in craftsmanship and sensory exploration, this experience hits the mark. It’s especially suitable for those who enjoy learning something new and appreciate the finer details that transform a simple sip into an art form.
However, if your focus is on sampling large varieties of beers or visiting breweries, this might not satisfy. It’s more about the science and craft behind beer and glassware, making it perfect for curious minds and connoisseurs.
Who should consider this tour?

This experience is best for adults who love craft beer, are interested in the science of tasting, or enjoy learning about craftsmanship. It’s ideal for those seeking a relaxed, intimate setting with attentive guides. If you’re intrigued by how glasses influence flavor or want a unique souvenir from Brazil, you’ll find plenty to love here.
Travelers who enjoy small-group, educational experiences will appreciate the personalized service and expert explanations. It’s a fun way to appreciate beer beyond the bottle, making it a worthwhile stop for anyone visiting Itajai with an open mind and a taste for learning.
FAQ

Is this tour suitable for minors?
No, minors are not allowed to participate, as it involves alcohol tasting.
How long does the experience last?
The tour runs for about 1 hour, making it a quick yet insightful activity.
Do I need to book in advance?
Yes, the experience is usually booked around 24 days in advance and requires a mobile ticket.
What is the price and does it include anything extra?
The tour costs $13.83 per person, including guided tastings, peanuts, and a brief explanation. The crystal glass is an additional purchase.
Can I take home a crystal glass?
Yes, but the crystal glasses cost R$50.00 extra, and are not included in the initial price.
What kinds of beers are sampled?
Options include Pilsen, Hop Lager, IPA, Weiss, among others, with a focus on craft styles.
Is transportation provided?
No, the tour starts at the museum and is near public transportation, but you will need to arrange your own transport.
This Beer Tasting Experience offers a charming, educational peek into craft beer and crystal artistry in the heart of Itajai. It’s a thoughtful way to enjoy a local specialty, learn something new about your favorite drink, and perhaps pick up a beautiful crystal glass to remember your visit. Whether you’re a beer lover or simply curious about how presentation affects flavor, this tour promises a refined, memorable experience.
