Imagine walking into a vast, Scandinavian-inspired building in Gothenburg that feels as sleek and innovative as the cars it celebrates. The World of Volvo is a sprawling exhibition space covering 22,000 square meters where history, technology, and design come together in an engaging way. For a reasonable price, you get a full day of exploring heritage cars, interactive activities, and temporary exhibitions—perfect for car enthusiasts or anyone curious about Swedish design and safety innovations.
We love the way this exhibition balances education and entertainment. The interactive simulations like operating a real excavator or testing your aerodynamic face are surprisingly fun and make the visit memorable. Plus, the scandinavian architecture itself is worth the trip—clean lines, spacious layouts, and natural light create an inviting atmosphere.
A possible drawback? The no strollers or pets allowed policy might limit families with very young children or pet owners. Also, since food and drinks aren’t included, you might want to plan a nearby meal or snack outside the exhibit. Still, this experience suits visitors who appreciate hands-on activities, design, and automotive history, especially those with a keen interest in safety innovations and cutting-edge technology.
Whether you’re a lifelong Volvo fan or just curious about automotive advancements, this venue offers enough variety to keep you engaged. It’s particularly well-suited for those who want a full-day experience that’s both educational and interactive, with plenty of opportunities to get close to iconic vehicles and learn about the brand’s unique contributions to society.
Key Points
- Interactive and educational: Engage with simulations, models, and exhibits.
- Wide range of vehicles: Over 100 scale models showcase Volvo’s history.
- Temporary exhibits: Special displays like Evert Taube’s art and emergency vehicles add variety.
- Architectural beauty: The building itself is a highlight, blending Scandinavian design with function.
- Family-friendly considerations: No strollers or pets allowed, but there are stroller lockers and limited borrowing options.
- Flexible booking: Cancel up to 24 hours in advance for a full refund, with options to reserve without immediate payment.
What You Can Expect When Visiting the World of Volvo
While in Gothenburg, here are other experiences we've covered
A Journey from Past to Future
Once inside, you’ll immediately get a sense that this isn’t your typical car museum. The exhibition takes you through the evolution of Volvo cars—from the earliest models like the ÖV4 to the modern XC60 and the latest EX90. The displays are thoughtfully curated, with heritage vehicles, some of which are displayed in impressive scale models, offering a detailed look at design evolution.
The stories behind these vehicles are as much about innovation as they are about safety and societal contributions. As one reviewer noted, “It was nice, it’s pretty interactive and shows the history of Volvo with lots of cars displayed.” The displays aren’t just static; you’ll find interactive activities that bring the history alive, such as challenging your abilities in simulations or testing your aerodynamic face—which is surprisingly amusing and insightful.
Temporary Exhibits: Art, Emergency Vehicles, and More
A special highlight is the rotating exhibitions. For example, Evert Taube’s visual art is showcased until August 31, celebrating this Swedish icon’s lifelong artistic journey. This exhibit features personal artwork that spans his childhood drawings to international paintings, some shown publicly for the first time. If you’re an art lover, this adds a cultural layer to your visit.
Another exhibit called In Case Of Emergency displays emergency vehicles, such as fire trucks and patrol cars, emphasizing Volvo’s commitment to safety. This display is on the third floor and offers insights into how Volvo’s innovations have saved lives.
From April 14 to December 31, the Volvo Models exhibit presents over 100 scale models, each with its own story—covering everything from the classic PV series to the modern XC line. This detailed collection appeals to model enthusiasts and those interested in design history.
Architectural and Culinary Experience
The building itself is a visual feast—Scandinavian-style architecture with sleek lines and open spaces that make walking through the exhibits a pleasure. And when you need a break, the venue offers delicious food and drinks to enjoy in designated areas, though outside food isn’t permitted.
You’ll also find a merchandise shop where you can pick up Volvo-branded souvenirs, perfect for remembering your visit or gifting to fellow enthusiasts.
More Great Tours NearbyPractical Information
- Price: The ticket offers great value, with access to all interactive exhibits, models, and temporary displays.
- Duration: A full day is easily spent here, with the flexibility to explore at your own pace.
- Accessibility: The venue is wheelchair accessible, with limited stroller and wheelchair borrowings available.
- Reservations: You can reserve your ticket and pay later, with full cancellation allowed up to 24 hours before your visit.
Who Will Love This?
If you’re interested in automotive innovation, Scandinavian design, or history, this is a perfect stop. Families with older children will find plenty to do, especially with interactive activities and models. Car buffs will appreciate the rare models and detailed displays. Art lovers can enjoy the special exhibitions, and those curious about safety technology will leave with a deeper understanding of Volvo’s contributions.
This experience is less suited for very young children or pet owners due to restrictions on strollers and pets. Also, if you’re craving a guided tour, be aware that this ticket doesn’t include a guide—though the displays are well-explained and engaging enough for self-guided exploration.
Final Thoughts
The World of Volvo in Gothenburg stands out as a well-rounded, engaging experience that combines heritage, innovation, and design. It’s a place where you can learn about the brand’s history and technological advances while actively participating in fun simulations. The special exhibitions add cultural depth, and the architecture makes it a visually pleasing environment.
For anyone who loves cars or appreciates Scandinavian craftsmanship, this is a worthwhile visit—especially if you want a full-day, family-friendly activity or an insightful look into how Volvo has shaped safety and innovation in the automotive world. The combination of interactive displays, rare models, and temporary art exhibitions offers considerable value for the ticket price.
If you’re in Gothenburg and have even a slight interest in cars, safety technology, or design, making time for the World of Volvo should be on your itinerary. It’s a memorable spot that’s both educational and fun, leaving you with a new appreciation for Swedish ingenuity.
FAQ
Is the ticket valid for multiple visits?
No, the ticket is valid for one day only, so plan to spend your time exploring everything in a single trip.
Can I cancel or change my reservation?
Yes, you can cancel up to 24 hours in advance for a full refund, and you can reserve your ticket now and pay later.
Are there guided tours available?
This entry ticket does not include a guide. However, the exhibits are well-explained, and staff may be available to assist if needed.
Is the venue accessible for wheelchairs?
Yes, it is wheelchair accessible, and limited borrowings of wheelchairs and strollers are available for visitors who need them.
Are food and drinks included?
No, food and drinks are not included but are available for purchase inside the venue.
Can I bring my pet?
Pets are not allowed, but assistance dogs are permitted.
What are the highlights of the temporary exhibitions?
Current highlights include Evert Taube’s art and the emergency vehicles exhibit, both offering unique and culturally interesting insights.
Is parking available nearby?
Information isn’t specified, but typically, large venues like this have parking options or public transportation nearby.
How long should I plan to spend here?
A full day is recommended to thoroughly enjoy all exhibits, interactive activities, and temporary displays without feeling rushed.
Whether you’re a car enthusiast or simply curious about Swedish innovation, the World of Volvo offers a well-balanced blend of history, technology, and interactive fun—definitely worth your time in Gothenburg.
You can check availability for your dates here:More Museum Experiences in Gothenburg
More Tickets in Gothenburg
More Tour Reviews in Gothenburg
More Gothenburg experiences we've covered
- Gothenburg – Private guided tour
- Gothenburg: Capture the most Photogenic Spots with a Local
- Gothenburg: Express Walk with a Local in 60 minutes
- Gothenburg: Swedish Westcoast Food Walking Tour
- Gothenburg city center: Electric selfdrive boat tour
- Private Guided Tour in Gothenburg
- Guided boat tour to Vinga in Gothenburg
- City Kayak Tour
- Gothenburg : Must-See Attractions Walking Tour
- Gothenburg: City Highlights Bike Tour with Transfer
- Gothenburg: Universeum Entry Ticket
- Entry Ticket To Gothenburg Museum of art with pickup