If you’re heading to Memphis and wondering how to blend a taste of its famous music with its growing craft beer scene, this 3.5-hour private brewery tour might just be your ticket. For $58 per person, you get to visit three distinct local breweries, each with their own charm, while riding comfortably on a dedicated “brew bus.” Guided by a knowledgeable local guide, your journey is peppered with entertaining stories, beer trivia, and lots of tastings. It’s an excellent way to see a different side of Memphis — one that’s less about the Beale Street lights and more about behind-the-scenes brewing.
What we love most about this experience is the personalized touch — it’s a private tour, so it feels more like hanging out with friends than a big group. The lively narration by DJ Ric Chetter adds an extra layer of fun, combining Memphis indie music with local beer history, making the ride itself a highlight. Two things to consider: this is a rain-or-shine outing, so be prepared for weather, and age restrictions mean it’s only for those over 21. Overall, if you’re into craft beer, enjoy local insights, and prefer a more intimate experience, this tour is a perfect fit.
Key Points
- Personalized Experience: Small group/private tour ensures a relaxed atmosphere.
- Behind-the-Scenes Access: Get insights into how local breweries craft their beers.
- Lively Narration: DJ Ric Chetter’s commentary adds humor and local flavor.
- Taste Variety: Sample some of Memphis’s best craft brews at each stop.
- Convenient Transportation: The dedicated bus makes traveling between breweries easy.
- Value for Money: For $58, you get three tastings, snacks, water, and a guided experience.
Exploring Memphis’s Craft Beer Scene
While Memphis is globally recognized for its musical legends and historic attractions, its craft beer scene is quietly blossoming, deserving of attention. This private brewery tour is designed not just to quench your thirst but to give you a peek into what makes Memphis’s brewing community tick.
The tour begins at a central meeting point. From there, your private guide, whose enthusiasm and local knowledge shine through, will lead you onto the brew bus, a comfortable vehicle that feels more like a cozy lounge on wheels than a typical coach. As you settle in, DJ Ric Chetter’s energetic narration kicks off, providing fun beer trivia, snippets of Memphis history, and some indie tunes that keep the vibe lively.
For more beverage-focused experiences, here's what we've covered in Memphis
What Each Brewery Offers
The tour includes visits to three top craft breweries, each with its own unique personality. While the specific breweries are not named here, reviews highlight that each stop is carefully curated for its charm and quality. You can expect exclusive tastings, where the brewers might share the story behind their signature beers, and you’ll get a glimpse of how the magic happens behind closed doors.
One review mentions how each brewery exudes its own charm — whether it’s a family-run operation with a welcoming atmosphere or a newer, innovative venture pushing creative boundaries. The craftsmanship on display makes this tour far more than just a tasting; it’s an educational peek into Memphis’s brewing philosophy.
The Tasting Experience
Sample sizes are generous, and all tastings are included. You’ll try local brews that might range from crisp lagers to more complex ales. The inclusion of snacks and water on the bus ensures you stay refreshed and hydrated, making it a responsible and enjoyable experience.
Several participants have raved about the quality of the beers and the friendly guides. Brenda from Canada called the tour “very relaxing,” and Odyssey from the US appreciated that “even though I am not a beer lover, I still enjoyed this tour.” These reviews suggest that the experience is accessible whether you’re a craft beer aficionado or just curious.
The Itinerary Breakdown
While the exact itinerary may vary, here’s a typical flow based on what’s described:
- Start at the centrally located meeting point in Memphis, where you’ll meet your guide and board the private bus.
- First brewery stop: Usually the most intimate, offering a behind-the-scenes look at how their beers are made. Expect a personalized introduction from the brewers or staff, and your first tasting.
- Second brewery: A slightly larger or more experimental brewery, where you might sample specialty brews or seasonal offerings. The guide shares stories about the local craft beer scene, emphasizing what makes Memphis unique.
- Third brewery: Often the “crowd favorite” or most innovative, wrapping up your tasting journey with a diverse selection that leaves your palate satisfied.
- Return to the starting point: The bus ride back is lively, with narration, music, and beer trivia, making the entire experience feel seamless.
What Makes Each Stop Special
Participants have praised the diversity of breweries, noting that each stops offers different atmospheres and brewing styles. One review captures the essence perfectly: “Each brewery had its own special charm,” highlighting that this trip doesn’t feel repetitive or generic.
The personal attention and local insight provided by guides make these behind-the-scenes visits valuable. We loved the way these stops give a sense of place, showcasing Memphis’s entrepreneurial spirit and local flavor.
While you're exploring Memphis, here are other experiences we've looked into
Transportation and Group Size
The dedicated brew bus is key to the experience’s success. It’s described as comfortable and private, making the journey between breweries smooth and enjoyable. This isn’t a large, noisy coach — it’s more like a cozy lounge on wheels, ideal for conversation and soaking in the scenery.
The small group size (implied by the private tour setup) allows for more interaction, better service, and a more relaxed, personalized atmosphere. This is appealing for those who prefer a more intimate experience rather than crowded tours.
Price and Value
At $58 per person, this tour offers a lot. You get three tastings, all snacks and water, a knowledgeable guide, and entertainment during the ride. Considering the quality of the breweries and the personalized nature of the tour, it’s a solid value.
Participants consistently mention that the guides and driver are fantastic, adding to the feeling of a well-organized and fun-filled experience. For travelers wanting more than just a tasting, this tour provides context, stories, and local flavor that make each stop more meaningful.
Who Is This Tour Best For?
This experience is particularly suited for craft beer enthusiasts eager to discover Memphis’s local breweries and learn about the brewing process firsthand. It’s also great for those who enjoy a relaxed, social outing with a friendly guide and lively narration.
Given the age restriction of 21+, it’s not suitable for families with minors, but it’s perfect for couples, friends, or solo travelers with a curiosity for local food and drink culture. If you’re new to craft beer, you’ll appreciate the friendly guidance and the variety of styles sampled.
On the other hand, if you’re after a more energetic nightlife experience, this tour works well as a daytime activity, leaving you free to explore Memphis’s nightlife afterward.
Final Thoughts
In the end, this Memphis craft beer tour offers a nice blend of education, entertainment, and flavor. The private tour setup and lively narration make it feel personalized and relaxed. You’ll leave with not only a satisfied palate but also a greater appreciation for Memphis’s brewing scene and its local character.
The value is clear — three breweries, tastings, snacks, and a fun guide all for under $60. It’s a great option for beer lovers or anyone wanting a different perspective on Memphis beyond the usual music and history. The enthusiastic reviews and positive feedback reinforce that it’s a worthy addition to your Memphis adventure.
If you are looking for a fun, informative, and convivial way to explore Memphis’s local culture, this tour hits all the right notes. Just remember to bring your ID, dress for the weather, and prepare for a lively ride through Memphis’s craft brewing landscape.
FAQ
Is this tour suitable for non-beer drinkers?
If you’re not a beer enthusiast, you might still enjoy the social aspect and the behind-the-scenes look at breweries. However, tastings are included at each stop, so you’ll need to be over 21 and willing to sample beers. The guide’s commentary and the lively narration might also appeal even if beer isn’t your main interest.
Can I cancel the tour?
Yes, you can cancel up to 24 hours in advance for a full refund, providing flexibility if your plans change.
How long is the tour?
The experience lasts approximately 3.5 hours, usually in the afternoon, making it a perfect midday activity that leaves your evening free.
What’s included in the price?
Your fee covers guide services, tastings at all three breweries, snacks and water on the bus, and the transportation itself.
What should I bring?
Bring your passport or ID card and driver’s license for age verification. Dress comfortably and prepare for weather, as the tour runs rain or shine.
Is the tour family-friendly?
No, it’s not suitable for those under 21 due to alcohol regulations.
What kind of transportation is used?
A dedicated, comfortable bus designed specifically for this tour, providing a relaxed travel experience between breweries.
Are the breweries accessible and safe?
Yes, each brewery is set up to be accessible, and the tour ensures safe drinking and transportation practices.
Can I extend the tour or customize it?
This is a fixed, scheduled tour with no mention of customization options. It’s best to join as scheduled for the full experience.
To sum it up, this Memphis craft beer tour combines local insight, lively narration, and delicious tastings in a relaxed, private setting. It suits travelers who want a personalized, informative, and social way to enjoy Memphis’s emerging brewing scene — a true hidden gem for those looking to see more than just the music.
You can check availability for your dates here: