Traverse City stands out as one of Michigan’s best spots for wine touring—not just because of its excellent wines, but because of its variety of touring options that cater to different preferences and budgets. Whether you’re after a guided bus adventure, a romantic sunset sail, or an ultra-private VIP experience, Traverse City offers something for every wine enthusiast. We love the 5-hour Leelanau Peninsula tour (see details), which combines beautiful scenery, multiple wineries, and the convenience of all-included transportation—perfect for those who want to relax and taste without the hassle of driving. And the Sunset Sail from Traverse City (check it out) presents a totally different way to enjoy local wines, with stunning water views and a relaxed, social atmosphere.
Quick Overview
This guide covers a range of wine tours in Traverse City, from group bus excursions to private luxury tours and romantic water-based experiences. Options include Leelanau Peninsula and Old Mission Peninsula winery tours, with some tours focusing on tasting multiple wineries in one day, while others offer VIP experiences in luxury SUVs or Cadillacs. There are also sailing trips with food and wine, perfect for combining a love of history, scenery, and great drinks. Each tour offers something unique, whether it’s the convenience of all-inclusive transportation, personalized service, or scenic sunset views. Below are the top options we’ve selected for different tastes and occasions.
1. 5-Hour Traverse City Wine Tour: 3 Wineries on Leelanau Peninsula
This five-hour guided tour takes you across the picturesque Leelanau Peninsula, visiting four wineries, including the highly regarded Black Star Farms. This tour is perfect for those who want to relax and taste without worrying about driving or reservations. Black Star Farms alone offers over 50 wines, spirits, and brandies and features stunning vineyards and a charming estate. The tour includes an 80-minute visit at Black Star Farms, with the rest of the day spent exploring other top wineries with ample time for tasting and sightseeing. It’s ideal for groups looking for a hassle-free experience with food and drinks served on the bus. With a perfect 5-star rating, travelers rave about the comfortable bus, informative guide, and beautiful winery scenery.
Bottom Line: This is an excellent choice for first-timers and casual wine lovers who want a full yet relaxed day with all logistics handled.
2. Sunset Sail from Traverse City with Food, Wine & Cocktails
Imagine sipping local wine and cocktails as the sun dips behind the water—this is what makes the Sunset Sail so special. During this approximately 2.5-hour cruise, you’ll set sail on a classic schooner in Grand Traverse Bay, enjoying spectacular water views and a relaxed atmosphere. The crew shares stories of the region’s maritime history, while you indulge in local cheeses, fudge, and drinks. This experience is perfect for romantic couples or small groups seeking a memorable way to unwind. The complimentary drinks include wine, beer, and cocktails, making it a cost-effective way to enjoy Traverse City’s water scenery.
One passenger said: “The crew was attentive and personable, and the schooner Wind Dancer is a beauty.”
Bottom Line: This cruise offers a unique waterborne perspective on Traverse City, ideal for romantic evenings or special occasions.
3. NON BUS 4 Winery Traverse City Wine Tour on Old Mission Peninsula
For those who want more personalized attention and luxury, this VIP tour in GMC Yukons delivers. The tour visits 4 stellar wineries like Hawthorne Vineyards and Bowers Harbor, with no buses or rush—just stunning views and relaxed tastings. The guides are real wine connoisseurs, and the tours include ample time at each stop for tasting, exploring vineyards, and enjoying the scenery. The secluded Hawthorne Vineyards offers high-bluff views with a range of reds and whites, while Bowers Harbor provides 20 acres of vines and breathtaking bay views. Reviewers mention the well-paced itinerary and top-notch service as highlights.
Bottom Line: This is perfect for wine lovers seeking a VIP experience with personalized attention and scenic drives.
4. Designated Driver TC – We Drive Your Car – Private TC Wine Tour
Want to explore Traverse City’s wineries without the hassle of driving? This private tour allows you to hire a driver to take care of transportation while you and your group enjoy tasting at up to 4 wineries or distilleries. You provide the car, and the driver handles all logistics in a 5-hour window. Travelers appreciate the personalized service and local recommendations for where to eat and drink. This setup is ideal for bachelor/bachelorette parties, family reunions, or anyone who wants flexibility and comfort.
Reviewers mention the driver Dave as being friendly and attentive, making the day stress-free and fun.
Bottom Line: A cost-effective option for groups wanting full control over their itinerary, with the bonus of professional driving.
5. Day Sail from Traverse City with Food, Wine, & Cocktails
If being on the water appeals to you, this all-inclusive sailing experience offers a two-and-a-half-hour cruise on a 60-foot schooner. You’ll sip local wine, craft cocktails, and enjoy farm-to-table snacks while marveling at breathtaking bay views. The crew engages with guests, sharing local stories and letting you help raise the sails—making this a hands-on adventure. The family-friendly nature of the tour and the intimate setting are perfect for couples and small groups.
One traveler noted: “The crew was very knowledgeable, and the experience was very relaxing.”
Bottom Line: This tour combines sailing and wine for a unique, relaxing experience aboard a classic schooner.
6. 4-Hour Traverse City Sunset Wine Tour: 3 Wineries on Old Mission Peninsula
A favorite for romantic evenings, this sunset tour takes you in a luxury limo-style bus to 3 top wineries on Old Mission Peninsula. The views of the bay and winding country roads are breathtaking, especially at sunset. Stops include Bowers Harbor and Chateau Chantal, where you can taste wines and pair with local cheeses. The tour emphasizes scenic beauty and tastings, with recommendations from your guide on which wines to try.
One reviewer shared: “The driver was very attentive, and the sunset views were incredible.”
Bottom Line: This is perfect for romantic couples or small groups wanting stunning scenery and quality wines.
7. NON BUS Traverse City Old Mission Sunset Wine & Distillery Tour
For a relaxed, scenic evening, this 4- to 5-hour tour visits 3 wineries and a distillery in luxury SUVs. With no buses or rush, you get plenty of time to sample wines like the Merlot-Cab Franc blend at Hawthorne and explore local distilleries. The guides are famous for their warm service and expertise. The stunning sunset views over the bay make this a romantic and memorable choice.
Bottom Line: Best suited for adults seeking a scenic, flexible evening with premium vehicle comfort.
8. Private Traverse City Winery or Brewery Tour
This customizable private tour allows your group to pick up to four wineries or breweries with a dedicated guide. Travel in a private, air-conditioned vehicle and set your own schedule. Ideal for special occasions like birthdays or corporate outings, it offers tailored itineraries and flexibility. Reviewers praise the personalized experience and local insights.
Bottom Line: A great option for groups wanting to craft their own day with full control over the stops.
How to Choose
When deciding which Wine Tour in Traverse City suits your style, consider your budget, time constraints, and what kind of experience you want. If you’re after a relaxed, all-inclusive day with easy logistics, the Leelanau Peninsula tour (see it here) is perfect. For a romantic sunset, the Old Mission Peninsula sunset tour (check it out) offers scenic views and intimate tastings. For private groups or special occasions, the luxury SUV tours (see details) deliver a personalized experience. Budget travelers will appreciate the affordable guided tours, while couples and water lovers might prefer the sailing trips.
Final Thoughts
Traverse City offers an impressive array of wine tours that cater to different tastes—from the easygoing group bus trips to luxury private tours and scenic water cruises. If you’re new to the region, the Leelanau Peninsula tour (see details) provides a comprehensive and relaxed introduction. For those seeking a romantic evening, the Old Mission sunset tour (check it out) is hard to beat. And if privacy and exclusivity are your priority, the luxury private SUV tours are worth every penny.
Whatever option you choose, booking early is advisable—Traverse City’s wine scene is popular year-round, especially in the summer and fall. So, weigh your preferences, check the reviews, and get ready for an unforgettable wine adventure in Michigan’s charming northern region.