Jamaica isn’t just about beaches and reggae—you’ll find an incredible variety of shopping and market tours that let you experience local culture while picking up authentic souvenirs. Whether you’re hunting for Jamaican rum, coffee, or handcrafted crafts, the island offers options that combine natural beauty with shopping adventures. One of our favorites is the Dunn’s River Falls, shopping and lunch tour, which perfectly blends a scenic waterfall hike with local shopping and a delicious jerk lunch. It’s a great way for travelers to get a taste of Jamaica’s natural wonders and its vibrant market scene all in one outing.
For those who enjoy underwater sights, snorkeling tours like the Snorkeling with Margaritaville and shops on Hipstrip activity offer a fun mix of reef exploration and shopping in Montego Bay. And if you’re after a full day of relaxing and culture, bamboo river rafting combined with shopping at Montego Bay’s craft markets makes for a memorable experience. The options are varied, but all promise a chance to enjoy Jamaica’s lively markets, scenic landscapes, and local flavors.
Quick Overview
Our list includes waterfall hikes, snorkeling trips, river rafting, and city highlights, each blending shopping with cultural, natural, or aquatic experiences. From Dunn’s River Falls to Blue Hole & Secret Falls, you’ll find tours tailored for different interests and activity levels. Whether you want a quick afternoon excursion or an immersive full-day adventure, these tours offer something authentic and fun. Below, we explore each in detail to help you decide.
1. Dunn’s river falls, shopping and lunch

At number 1, this tour offers a classic Jamaican experience—hiking the famous Dunn’s River Falls followed by shopping for local rum, coffee, and souvenirs. It’s a well-rounded half-day that starts with a guided climb up the terraced waterfalls, which is both scenic and photo-worthy. After your splashy adventure, you’ll have time to browse local stalls—perfect for picking up authentic Jamaican products. The included jerk lunch makes this tour stand out; it’s a real taste of local cuisine amid the lush surroundings.
What makes this tour unique is its balance: it combines an active waterfall hike with relaxed shopping and a delicious meal, all within roughly three hours. The pickup and drop-off service simplifies logistics, ideal for cruise passengers or those short on time. The group setting keeps costs down, making it an affordable way to experience both nature and local crafts.
Bottom Line: This tour is great for travelers wanting a quick, engaging taste of Jamaica’s natural beauty combined with local shopping and cuisine.
2. Snorkeling with Margaritaville and shops on Hipstrip activity

Number 2 on our list is the Snorkeling with Margaritaville and shops on Hipstrip. For just $39, this roughly three-hour tour offers a chance to explore coral reefs and then unwind at Montego Bay’s popular Margaritaville. The snorkeling spot is renowned for its vibrant fish and stunning coral formations, ideal for both beginners and experienced snorkelers.
After swimming, you’ll visit the world-famous Hipstrip of Montego Bay, where you can browse souvenir shops and pick up gifts or Jamaica-themed keepsakes. Tour guide Levy and his team are praised for their friendly, accommodating approach—”truly an awesome experience,” one reviewer said. This tour combines water adventure with casual shopping, perfect for travelers craving a bit of both without overcommitting.
Value for money is high here, especially with the included snorkeling gear and the lively atmosphere of the Hipstrip. It’s suited for those who want a quick, fun day with underwater sights and a taste of Montego Bay’s shopping scene.
Bottom Line: For a budget-friendly, active half-day that mixes reef exploration with shopping, this tour hits the spot.
3. Lethe Bamboo River Rafting Montego Bay Highlights and Shopping

This full-day tour is a favorite for those wanting relaxation coupled with cultural insight. Starting with the bamboo rafting adventure on the Great River, you’ll float through lush surroundings while your captain guides you, and you’ll even get a natural limestone foot massage—a unique Jamaican tradition. The peaceful river journey lasts about 1.5 hours and is beginner-friendly, offering relaxing scenery and photo opportunities.
After rafting, the tour continues into Montego Bay’s lively Hip Strip and craft markets. Here, you’ll explore local shops and pick up handmade crafts and souvenirs. The combination of serene river scenes and vibrant city life makes this tour stand out. Rated highly, it’s perfect for travelers who want a mix of nature, culture, and shopping in one day.
The roughly five to six-hour experience offers great value, especially considering the included rafting, shopping, and admissions. It’s ideal for those seeking an immersive, relaxed day with plenty of authentic Jamaican touches.
Bottom Line: This tour offers a peaceful river escape plus lively shopping, suited for travelers who enjoy a mix of calm and activity.
4. Scuba Diving and shopping on the Hipstrip

At number 4, this Scuba Diving and shopping on the Hipstrip tour combines two memorable activities. You’ll start with an approximate 3-hour scuba dive in Montego Bay’s famous clear waters, exploring vibrant coral reefs and getting close to colorful marine life. The dive is suitable for certified divers and those with some experience. The pristine visibility and abundant fish make it a memorable underwater experience.
After your dive, you’ll be taken to the Hipstrip, where you can browse shops, buy souvenirs, or enjoy a cold drink. The tour’s focus on quality diving paired with relaxed shopping makes it appealing for travelers who want a quick, high-impact activity in a single afternoon. One reviewer notes, “The water was extremely clear… and the crew was great.”
This tour offers excellent value at $40, especially for certified divers eager to combine their passion with some souvenir shopping. It’s best suited for active travelers comfortable in the water and wanting to maximize their time on the island.
Bottom Line: For divers seeking a memorable reef experience plus shopping, this tour provides a good mix in just three hours.
5. Bluehole & Secret Falls with shopping, admissions and pickup

Number 5 is a full-day adventure that combines Blue Hole & Secret Falls with shopping and a scenic drive. You’ll start with a guided excursion to swim in crystal-clear waterfalls, jump into mineral pools, and explore lush surroundings. The highlight is the thrill of jumping off rocks into the water, making it a fun, active experience.
Afterward, the tour transitions to Montego Bay’s craft markets and city highlights, including the famous Hip Strip. Here, you can browse local artisan stalls and pick up souvenirs. The tour lasts roughly 6 to 7 hours, offering a comprehensive experience of Jamaica’s natural beauty and culture.
Rated highly, this tour is suited for travelers who want a combination of adventure, scenic beauty, and shopping. The included admissions and pickup make logistics easy, and reviews mention a fun, memorable day. It’s a bit longer but offers great value for those wanting a full immersion.
Bottom Line: Ideal for active travelers wanting waterfalls, jumping, and shopping in one full-day package.
6. Snorkeling and Shopping Tour in Montego Bay with pick up

This tour offers a combination of water adventure and shopping designed for those who want a bit of everything. Starting at Harmony Beach Park, you’ll snorkel in the reef, exploring exotic fish and coral formations, then head to the Hip Strip for souvenir shopping. It lasts between two and four hours, making it a flexible option.
Rated highly for its personalized experience, the tour provides transportation from hotels and cruise ports, ideal for travelers short on time but craving multiple experiences. One reviewer said, “My husband went for our honeymoon. I enjoyed the entire experience,” highlighting its appeal for couples.
The inclusion of snorkeling gear and the opportunity to shop after your aquatic adventure makes this tour a balanced choice. It’s perfect for active travelers who want a quick but memorable taste of Jamaica’s underwater world and local crafts.
Bottom Line: For a flexible, well-rounded half-day that combines snorkeling with shopping, this tour fits well into a busy schedule.
7. Doctor’s Cave Beach and Shopping Tour in Montego Bay

This tour is a straightforward combination of relaxation at Doctor’s Cave Beach and a shopping trip along the Hip Strip. You’ll spend about three hours enjoying the beach’s calm, clear waters, then hop on a short drive to browse shops and purchase local crafts or duty-free items.
While it has no reviews listed, the inclusion of Doctor’s Cave Beach, one of Montego Bay’s most famous beaches, guarantees a relaxing, scenic break. The shopping portion offers a chance to pick up souvenirs or Jamaica-themed gifts.
This tour suits travelers looking for a ** laid-back beach day combined with casual shopping**, especially if you’re short on time but want a taste of both. The price point of $75 offers good value for a half-day experience.
Bottom Line: Suitable for travelers who prefer relaxing beach time with a quick shopping stop.
8. Montego Bay Highlight Tour and Shopping from Montego Cruise Port

Number 8 is a personalized, private tour focus on Montego Bay’s top sights and shopping. Starting from the cruise port, you’ll visit Downtown Montego Bay, including Sam Sharpe Square, the Farmers Market, and local neighborhoods. The tour also stops at the Hip Strip and the iconic Doctor’s Cave Beach.
This option is perfect for travelers wanting a flexible, insider experience with customized stops. The guide’s local knowledge ensures you see authentic Jamaica beyond the typical tourist spots. With about four hours of exploring, it offers a relaxed pace and plenty of opportunities for shopping and sightseeing.
Ideal for cruise passengers or travelers seeking a tailored tour that covers culture, history, and shopping, the price of $110 makes it a good value considering the personalized approach.
Bottom Line: Best suited for those wanting a customized, in-depth Montego Bay experience with shopping and local sights.
9. Shopping, Bluehole, Secret Falls and Dunns River from Montego Bay

This extensive tour combines multiple top attractions including Blue Hole, Secret Falls, Dunn’s River, and shopping. Over 6 to 8 hours, you’ll explore Jamaica’s most famous waterfalls, swim in natural pools, and enjoy scenic drives.
What makes this tour stand out is the focus on natural beauty and personalized time at each site, avoiding rushed visits. Guests can look forward to a full immersion in Jamaica’s landscape and culture, making it perfect for those who want to see a lot in one day.
Rated as a comprehensive experience, it’s best suited for travelers with a full day to spare who want to prioritize natural wonders and shopping. The detailed itinerary ensures a relaxed pace with enough time to enjoy each stop.
Bottom Line: Excellent for travelers who want a comprehensive, all-in-one natural and shopping tour.
10. Montego Bay: ATV, Bamboo Rafting w/ Limestone Massage & Shopping

Finally, number 10 offers a thrilling mix of adventure and relaxation. You’ll begin with an ATV ride through scenic trails, then unwind on a bamboo river raft while enjoying a limestone foot massage. The tour spans about six hours and is suitable for those who want a full day of active fun and pampering.
The Limestone Massage is a standout feature, providing a natural, soothing experience. Afterward, you can do some shopping at local markets, making this tour great for those who want a bit of everything—adventure, wellness, and souvenirs.
Offering a good balance of adrenaline and relaxation for $105, it’s perfect for active travelers who enjoy a varied day. The combination of nature, adventure, and traditional Jamaican treatments elevates this experience.
Bottom Line: Best for travelers seeking a full, varied day with outdoor fun and a touch of self-care.
How to Choose the Right Jamaica Shopping & Market Tour
Picking the best tour depends on your interests, activity level, and schedule. If you want a quick but scenic experience, Dunn’s River Falls, shopping and lunch is perfect. For underwater lovers, snorkelers will enjoy the snorkeling tour, while adventure seekers can opt for the Blue Hole & Secret Falls.
Those wanting a full-day experience with culture may prefer Lethe Bamboo River Rafting, or Blue Hole and Dunn’s River. For a private, tailored tour, the Montego Bay Highlight offers a personalized approach.
Consider your budget, physical activity preferences, and how much time you have. If unsure, booking tours with flexible times and inclusive pickups makes logistics easier, especially for cruise travelers. To avoid missing out, book early, especially during peak seasons.
In summary, Jamaica offers a diverse selection of shopping and market tours that showcase its natural beauty, vibrant culture, and lively markets. Whether you’re looking for a quick adventure or a day full of exploring waterfalls and city sights, there’s a tour to suit your style. For a memorable trip, consider pairing one of these guided experiences with your beach days and relax — Jamaica’s shopping adventures will leave you with souvenirs and stories to last a lifetime.
