Yokohama isn’t just about tall buildings and beautiful bay views—this city is a treasure trove for shoppers craving authentic local experiences or high-end retail therapy. Whether you’re interested in exploring traditional markets, dressing up in kimono on a historic shopping street, or hunting for designer deals at major outlets, Yokohama offers options for every shopping style. I especially like the Half-day Cooking Class in Yokohama Local Shopping District because it combines local shopping with a hands-on culinary experience, giving you a taste of everyday Japanese life. Plus, it’s a great way to learn about local ingredients and culture in just a few hours. For those wanting a more luxurious shopping spree, the Private Shopping Tours to Grandberry Park and Gotemba Premium Outlets provide access to top-brand boutiques and unbeatable prices, perfect for fashion lovers.
If you’re planning your shopping adventures in Yokohama, this guide covers the top five tours, comparing what each offers so you can pick the best option for your interests and schedule.
Quick Overview of the Best Shopping & Market Tours in Yokohama
This list features a mix of half-day local shopping experiences, guided walking tours in traditional shopping streets, and luxury outlet escapades. Each tour offers something unique—whether it’s enjoying Japanese culture, dressing in a kimono, or hunting for designer bargains at the outlets. For detailed descriptions, visit the respective tour pages, like the Half-day Cooking Class in Yokohama Local Shopping District. Now, let’s explore each tour in detail.
1. Half-day Cooking Class in Yokohama Local Shopping District
At number one, this cooking class offers a hands-on look at Yokohama’s local markets and traditional food. The tour begins with a visit to a local market, where you’ll shop for authentic ingredients under the guidance of Ichiho, who shares insights into Japanese food and culture. After shopping, you’ll head to his home for a private cooking session, making dishes like sushi, teriyaki chicken, and Japanese fried chicken. The focus on fresh ingredients and simple techniques makes this a rewarding experience, especially if you love food and want to understand Japan’s culinary habits firsthand.
What makes this tour stand out is its combination of shopping, learning, and authentic home cooking—a rare chance to connect with local life beyond tourist spots. The reviews are glowing, with one guest noting, “We made sushi, and everything was absolutely delicious,” praising the guide’s patience and friendliness. The tour’s approximately 3.5 hours makes it a manageable half-day activity, especially for travelers who want more than just a shopping trip.
Bottom Line: Perfect for food lovers and those curious about Japanese home cooking, this tour offers a genuine taste of Yokohama life at a reasonable price.
2. Yokohama: Shopping street walking to find the locals’ lives
Next, this immersive walking tour takes you through the historic Gumyoji shopping street and the oldest temple in Yokohama. You’ll have the chance to wear a kimono and stroll along the traditional streets, soaking in the sights and sounds of daily Japanese life. The tour provides an engaging mix of culture, history, and local commerce, with stops that highlight Yokohama’s past and present.
One of the tour’s highlights is the opportunity to enjoy riverside walks under cherry blossom trees in spring, which adds a picturesque element if your timing is right. The guide shares stories about Gumyoji’s history and its role as a hub for local traders, making this experience both educational and visually charming. While the exact rating isn’t provided, the tour’s focus on authentic local neighborhoods makes it a favorite for travelers wanting an immersive experience.
Bottom Line: Ideal for history and culture enthusiasts who want to understand Yokohama beyond its modern skyline, this tour offers a deep dive into traditional life.
$404 per person
3. Private Shopping Tour from Yokohama hotels to Grandberry Park
For around $200, the Private Shopping Tour to Grandberry Park offers a luxury shopping experience with the convenience of hotel pickup and drop-off. It’s a full-day tour (about 5-6 hours) that begins with a comfortable air-conditioned ride from your Yokohama hotel to Grandberry Park, Tokyo’s largest outlet mall, located just 35 minutes away. This sprawling complex features over 240 shops, including prestigious local and international brands, plus dining options and entertainment.
The highlight here is the sheer variety of boutiques, from clothing and accessories to cosmetics and homewares, all at discounted prices. The proximity to attractions like the Snoopy Museum makes it easy to extend your day if you wish. The tour’s value lies in its convenience and access to high-end brands without the typical Tokyo price tag. While the reviews are not yet available, the itinerary is perfect for shoppers who want a stress-free, premium experience.
Bottom Line: Best suited for serious shoppers with a full day to spare, this tour combines comfort with access to one of Japan’s top outlet centers.
$199.35 per person
4. Private Shopping Tour from Yokohama to Gotemba Premium Outlets
At number four, this full-day private tour takes you to the Gotemba Premium Outlets, located near Mt. Fuji. The tour includes hotel pickup and a comfortable drive to the outlet, which hosts around 290 stores, including luxury brands and popular international labels. The shopping experience is enhanced by spectacular views of Mt. Fuji and the chance to browse designer collections at discount prices.
The itinerary allows for about 4 hours at the outlets, giving ample time to explore. The tour is ideal for travelers who want to combine shopping with scenic views, especially if they’re visiting Yokohama and want to maximize their retail therapy. The reviews are not available, but the proximity to iconic Mt. Fuji and the extensive selection of brands make this a compelling choice.
Bottom Line: Perfect for dedicated shoppers and those eager to combine shopping with sightseeing, this full-day adventure offers excellent value.
$326.50 per person
5. Private Shopping Tour from Yokohama city to MitsuiOutlet Yokohama
Finally, this 6-hour private tour takes you directly to the Mitsui Outlet Park Yokohama Bayside. This outlet is renowned for its world-class boutiques and prestigious brands, offering clothes, accessories, cosmetics, and more at discounted prices. The convenience of a comfortable roundtrip from your hotel makes this a hassle-free way to indulge in some retail therapy.
The tour’s focus on luxury brands, combined with its central location and trendy cafes, makes it suitable for travelers who appreciate high-end shopping without the Tokyo prices. While reviews are not provided, its reputation as a top outlet in Yokohama means you’re likely to find well-curated selections and good deals.
Bottom Line: Excellent for shoppers seeking a quick but upscale shopping experience, especially if you want a mix of luxury brands and convenience.
$218.87 per person
How to Choose the Best Shopping & Market Tour in Yokohama
When selecting a shopping tour, consider your budget, available time, and shopping preferences. If you’re a foodie or love culture, the Half-day Cooking Class might be your best choice. For those interested in traditional Japanese shopping streets and cultural sights, the Yokohama walking tour offers an authentic experience.
If you’re after high-end brands at discounted prices, the outlet tours—either to Grandberry Park or Gotemba Premium Outlets—are ideal. The Grandberry Park tour is best if you want a luxury shopping experience with added convenience, while the Gotemba Outlets offers scenic views and more extensive brand choices.
Consider your time availability and fitness level—outlet tours tend to be longer and more walking-intensive. For a more intimate experience, private tours offer flexibility and personal attention.
Final Thoughts
Yokohama’s shopping scene caters to a range of tastes, from authentic local markets to luxury designer outlets. If you want a true taste of Japan’s local life, the Half-day Cooking Class is a standout. For a more luxury-focused day, the Grandberry Park or Gotemba Premium Outlets tours deliver serious retail therapy with scenic bonuses.
Booking early is advised, especially for private tours, to secure your preferred time slot. Whether you’re after cultural insights, designer deals, or a mix of both, Yokohama’s shopping tours are sure to satisfy your retail cravings.