Runaway Bay isn’t just about sunbathing and beaches; it’s a lively hub for shopping and market tours that let you experience authentic Jamaican culture. Whether it’s drifting on a bamboo raft through serene rivers, exploring waterfalls, or hunting for souvenirs in bustling markets, this area offers a variety of ways to bring home a piece of Jamaica. We’re particularly fond of tours like the Rafting and Shopping in Ocho Rios because they combine peaceful nature with lively local markets, giving a well-rounded taste of the island.
If you prefer a private, personalized experience, the Private Tour From Runaway Bay to Ocho Rios, Blue Hole, Sightseeing and Shopping is a top pick. It’s perfect for those who want flexibility and in-depth exploration, along with a splash of adventure.
Quick Overview
This list features a mix of rafting tours, waterfall day trips, and shopping excursions—each offers a unique way to explore Jamaica’s vibrant local culture and natural beauty. From tranquil bamboo river rides to energetic waterfall climbs and local market strolls, these tours are designed to suit different tastes and activity levels. Many include free shopping stops and authentic Jamaican meals, making them practical and enjoyable options for all travelers. Now, let’s get into the details of each one.
1. Rafting and Shopping in Ocho Rios
At number 1, this tour combines a peaceful bamboo raft ride on the Rio Nuevo River with a visit to Ocho Rios’ local market. The rafting experience is well-loved for its calming scenery and cultural storytelling from guides, who share tales about the river’s folklore. For about $50, you get roughly 3 to 4 hours of pure relaxation and culture. Reviewers mention how the guides, like Carl and Racquel, make the trip memorable with warm, personalized service. If you’re looking for a calming adventure that also allows you to shop for Jamaican souvenirs, this tour hits the sweet spot.
Bottom Line: Perfect for those seeking a balance of nature and local culture without breaking the bank.
2. Private Tour From Runaway Bay to Ocho Rios, Blue Hole, Sightseeing and Shopping
This customizable private tour offers a flexible day exploring Ocho Rios’ highlights, including the famous Blue Hole. Starting at just $86 per person, it’s a comfortable way to see Jamaica at your own pace. The Blue Hole is a favorite for its crystal-clear waters, waterfalls, and exciting jumps, with guides ensuring safety and fun. The tour also includes stops at scenic landmarks and local shops, where you can browse jewelry, spices, and gifts. The reviews sing praises for guides like Leroy and Winston, who make the experience engaging and informative.
Bottom Line: Best suited for travelers who want a tailored experience combining natural attractions with authentic shopping.
3. Rafting and Shopping from Bahia Principe Luxury and Grand
For around $92, this tour offers a serene bamboo rafting trip on Rio Nuevo combined with a visit to a local shopping village. The raft experience emphasizes tranquility but also adventure, with guides sharing stories about Jamaica’s heritage. Afterward, guests enjoy exploring local markets for jewelry, spices, and crafts. It’s a great option for travelers staying in the Bahia Principe resorts, looking for a half-day activity that mixes relaxation with shopping. The reviews praise the professional guides and the scenic beauty of the river.
Bottom Line: Ideal for resort guests wanting a scenic, laid-back adventure paired with authentic shopping.
4. Blue Hole & Secret Falls Day Trip plus Shopping from Runaway Bay
This 6-hour trip for $90 takes you to two of Jamaica’s most stunning natural sites: Blue Hole and Secret Falls. You’ll swim, swing on Tarzan ropes, and hike around lush waterfalls. After the adventure, you’ll enjoy shopping in Ocho Rios’ vibrant streets and a Jamaican jerk lunch at Scotchies (own expense). Reviews highlight how beautiful and fun these waterfalls are, with some noting the long lines but overall loving the experience. It’s best suited for active travelers who want a mix of adventure, local flavor, and a taste of Jamaica’s lively markets.
Bottom Line: Great for active travelers who want natural beauty and local shopping in one day.
5. Blue Hole and Shopping in Ocho Rios Jamaica
This shorter, 2-hour tour for $70 focuses on the Blue Hole with a bit of shopping in Ocho Rios. Guides personalize the experience, giving detailed info about the waterfalls and the local area. It’s ideal if you’re short on time but still want to experience the Blue Hole’s famous jumps and swimming spots. Reviewers appreciate Racquel’s personable guidance and the combination of adventure and shopping.
Bottom Line: Perfect for travelers with limited time wanting a quick dose of Jamaica’s waterfalls and markets.
6. Private Bob Marley’s Resting Place, Dunn’s River and Shopping
This private 4-7 hour tour costs about $95 per person and combines cultural history with natural wonder and shopping. You visit Bob Marley’s mausoleum, climb Dunn’s River Falls, and shop for souvenirs in Ocho Rios. The tour gets high marks for personalized service and thorough storytelling, especially about Bob Marley’s legacy. The combination of music, nature, and shopping makes it suitable for diverse interests.
Bottom Line: Excellent for music lovers and those wanting a comprehensive day of culture and natural beauty.
7. Tubing, Lunch and Shopping from Ocho Rios
For around $60, this 4-hour tour combines tubing on the White River with a shopping stop and optional lunch. The tubing experience is praised for its safety and guide Dwight’s attentive care. The trip offers a relaxing way to enjoy Ocho Rios’ scenery while also browsing local shops for souvenirs. It’s ideal for travelers who like a mix of gentle adventure and shopping, with plenty of flexibility.
Bottom Line: Great for families or groups seeking a balanced, fun-filled half-day.
8. Shopping Tour From Runaway Bay Hotels
This straightforward shopping trip, costing $75, takes you directly to Ocho Rios’ craft markets and shops. It’s perfect for cruise passengers or travelers with limited time who want efficient shopping for Jamaican coffee, rum, and souvenirs. The reviews note how Warren, the driver, ensures a safe, professional experience. It’s a no-fuss option for those who want to pick up gifts without extra fuss or adventure.
Bottom Line: Ideal for quick shopping trips with a focus on local crafts and souvenirs.
9. ATV Adventure and Shopping from Falmouth (Minimum 4 persons)
This adventurous outing for $165 per person combines ATV riding in the mountains with panoramic views of Ocho Rios. After a safety briefing, you’ll enjoy a rugged ride through the forest, feeling the wind and sun. The tour ends with shopping in Ocho Rios for jewelry and souvenirs. It’s best for active travelers who want a thrill and a taste of local shopping. Reviews mention how memorable and fun the ATV experience is, along with the knowledgeable guides.
Bottom Line: Suitable for those seeking an adrenaline rush coupled with authentic market shopping.
$165.00 per person
10. Dunn’s River Falls and Ocho Rios Shopping Tour from Runaway Bay
This 6-hour tour for $135 combines climbing Dunn’s River Falls with browsing Ocho Rios’ markets. It’s very family-friendly and offers good value, including a Jamaican jerk lunch (own expense). The reviews highlight the fun of climbing the waterfalls and the quality of the shopping experience. The tour is well-organized and includes stops at Columbus Park and street markets, making it suitable for a wide range of travelers.
Bottom Line: A comprehensive option for families or those wanting a full day of activity and shopping.
11. Bamboo River Rafting and Ocho Rios Highlights Tour with Shopping
This tour, at $189 per person, offers a relaxing bamboo river raft ride combined with sightseeing. The experience includes a professional raft captain, scenic views, and a chance to shop at local markets afterward. It’s perfect for families or friends who want a peaceful river trip with a touch of shopping and cultural stories. The reviews are currently unavailable, but the combination of relaxation and exploration makes it a solid choice.
Bottom Line: Best for those wanting a tranquil river experience combined with local shopping.
$189.00 per person
12. Blue Hole with ATV Adventure and Shopping in Ocho Rios
At $220, this all-in-one adventure is a favorite for thrill seekers. It features blue hole cliff jumps, Tarzan swings, caves, and an ATV ride, capped off with shopping in Ocho Rios. Perfect for those who crave adrenaline and scenic beauty, with the added benefit of ending in local markets. While no reviews are provided, the combination of activities promises an action-packed day.
Bottom Line: Great for active travelers wanting a full-on adventure with local shopping.
$220.00 per person
13. Shopping and Sightseeing Tour in Ocho Rios
This brief, 1-2 hour tour at $50 offers a relaxed exploration of local gift shops and Fern Gully, a scenic rainforest drive. It’s ideal for travelers with limited time, focusing on unique souvenirs like hand-carved Jamaican art. The reviews highlight the charm of Fern Gully and the friendly guides. It’s a straightforward, no-fuss option for those who want a quick taste of local culture.
Bottom Line: Perfect for a short sightseeing and shopping snapshot in Ocho Rios.
$50.00 per person
How to Choose Your Perfect Shopping & Market Tour
When selecting among these options, consider your budget, available time, activity level, and interests. If you’re after a relaxing river ride and some casual shopping, tours like Rafting and Shopping in Ocho Rios are ideal. For those craving a thrilling adventure, the Blue Hole with ATV or the Blue Hole & Secret Falls Day Trip offers memorable natural experiences.
If your schedule is tight, the shorter tours like the Blue Hole and Shopping in Ocho Rios or the Shopping Tour from Runaway Bay Hotels deliver quick but authentic Jamaican flavor. For a personalized day, the Private Ocho Rios Tour offers tailored experiences for diverse interests.
Booking early is recommended, especially during peak cruise seasons, as these tours tend to fill quickly. Also, consider your fitness level: waterfalls and ATV rides are more physically active, while river rafting and market strolls are more relaxed.
Final Thoughts
The options on this list reflect the diversity of shopping and market tours available in Runaway Bay and nearby Ocho Rios. Whether you’re after peaceful river cruises, waterfalls and adventure, or local market browsing, there’s something to match your style. For a laid-back experience, the bamboo rafting trips are unbeatable. For thrill-seekers, combining Blue Hole with ATV rides will deliver a day to remember. And for those eager to bring home a piece of Jamaica, multiple shopping options ensure you’ll find the perfect souvenirs.
We recommend booking your chosen tour early to secure the best times and ensure a smooth experience. Whether you’re traveling with family, friends, or solo, these tours promise a true taste of Jamaica’s lively culture and stunning scenery. Happy shopping and exploring!