A Unique Look into Japan’s Sake Tradition in Yamaguchi

Taking a Sake Brewery Tour, Sake Cuisine and Pairing Experience in Yamaguchi Prefecture offers a genuine taste of Japan’s revered sake culture. For approximately two hours, you’ll explore Nagayama Honke Shuzojo Brewery, learn from Takahiro Nagayama, the fifth-generation master brewer, and enjoy tasting six distinct sake varieties. The experience is priced at just over $114 per person, which, given the depth of local insight and delicious pairing, offers excellent value.
What we love about this tour is how it combines educational immersion with authentic tasting. First, the chance to stand beside a real artisan—Takahiro Nagayama—who passionately explains traditional brewing techniques adds a layer of authenticity you won’t find in generic sake tastings. Second, the carefully curated local sake and food pairing elevates the experience, making it as much about enjoying regional ingredients as about the sake itself.
A possible consideration for travelers is the limited duration of roughly two hours, which means the experience is brisk. If you’re looking for a lengthy, more in-depth exploration, you might wish to extend your visit or combine it with other local activities.
This tour suits those curious about Japanese craft traditions, foodies eager to pair local ingredients, or anyone wanting a personalized and memorable introduction to sake in a relaxed, intimate setting.
Key Points

- Authentic Access: Learn sake brewing directly from Takahiro Nagayama, a fifth-generation master brewer.
- Regional Flavors: Sample six varieties of Ubes local sake, showcasing the unique tastes of Yamaguchi.
- Culinary Pairings: Enjoy dishes made with locally sourced ingredients, perfectly complementing each sake.
- Private Experience: This tour is exclusive to your group, enhancing the personal feel.
- Flexible & Convenient: Starts at 11:00am, with a meeting point accessible via public transportation.
- Value for Cost: Well-priced considering the expert guidance, tasting, and cultural insight.
Planning more time in Yamaguchi Prefecture? We've covered other experiences worth considering.
Exploring the Tour in Detail: What You Can Expect

The Meeting Point and Initial Impressions
Your journey begins at Nagayama Honke Shuzojo Co., Ltd. in Ube city, a location that balances a sense of tradition with a contemporary aesthetic. The brewery’s retro-modern ambiance immediately makes a good impression—lots of wood, sleek lines, and a cozy vibe perfect for a tasting session. The ease of access by public transportation is a bonus, especially in Japan where transit makes logistics straightforward.
Meeting Takahiro Nagayama: The Brewer’s Perspective
The highlight of this experience is meeting Takahiro Nagayama, who is both approachable and deeply knowledgeable. We loved the way he shared insights into the art of sake brewing, demystifying complex processes in a way that’s engaging without feeling overwhelming. His pride in maintaining traditional techniques while embracing modern methods shines through.
The Brewery Tour: Behind the Scenes
While the detailed tour inside the brewery isn’t exhaustively described, expect to see the equipment and facilities that have been part of Nagayama Honke’s history. We were struck by the retro-modern contrast—newer equipment alongside vintage touches—that speaks to a respect for tradition with an openness to innovation.
Sake Tasting: A Carefully Curated Selection
Post-tour, you’ll relax in the brewery café, where six varieties of Ubes local sake are laid out for tasting. Each sake has its own distinct aroma and flavor profile, making the tasting both educational and sensory-rich. The guide will help you identify differences, such as sweetness levels, acidity, and aromatic nuances.
Food Pairing: Local Ingredients in Every Bite
The food served during the pairing is a real treat, emphasizing locally sourced ingredients that complement each sake’s character. From savory bites to subtle flavors, this aspect of the experience deepens your appreciation for regional cuisine and how it enhances sake.
Duration, Group Size, and Overall Vibe
This is a private tour, so your group enjoys a personalized experience without the hustle of large crowds. The timeframe of roughly two hours is efficient, leaving plenty of time to explore other sights in Yamaguchi or relax afterward. The guide’s friendly approach helps create a welcoming atmosphere, whether you’re a sake novice or a seasoned enthusiast.
Authenticity and Value
The combination of personal interaction with a master brewer, regional sake tasting, and local cuisine offers a well-rounded look at Japan’s sake culture. The price is reasonable, considering the inclusion of six sake varieties and a curated pairing, which would cost more at a restaurant or independent tasting.
Who Will Enjoy This Tour Most?

This experience is perfect for food lovers, culture enthusiasts, and those curious about Japanese craftsmanship. It suits travelers wanting a hands-on and authentic look at sake brewing in a relaxed setting. If you enjoy small-group tours with personalized attention, this one checks all those boxes.
Final Thoughts: Why You Should Consider This Sake Tour

This private sake brewery experience in Yamaguchi offers more than just tasting—it’s a window into a craftsmanship that has been honed over generations. The chance to meet Takahiro Nagayama and hear directly from him about the art and science of sake brewing adds invaluable authenticity, making this a memorable highlight of your trip.
The pairing with local ingredients elevates the tasting, making it not simply about drinking but about understanding regional food culture. Whether you’re a sake novice or a connoisseur, this tour provides an accessible, enjoyable, and insightful experience that brings Japan’s proud sake traditions to life.
The only caveat is the brevity—if you’re someone who loves in-depth visits or extensive tasting sessions, you might want to plan for additional activities. But for those seeking a focused, high-quality introduction in a charming setting, this tour hits the sweet spot.
In all, it’s a wonderful way to connect with Japan’s culinary roots, meet passionate artisans, and enjoy some of the best regional sake in Yamaguchi—well worth the reasonable price tag.
FAQ

Is this tour suitable for beginners?
Absolutely. The guide explains sake brewing and tasting in accessible terms, making it ideal for those new to sake.
How long does the tour last?
The experience is approximately two hours, including the brewery visit, tasting, and food pairing.
Can I participate if I am not a local or familiar with sake?
Yes. The tour is designed for all levels of familiarity, from curious travelers to seasoned sake lovers.
Is the tour private or group-based?
This is a private experience, so only your group will participate, ensuring a personalized atmosphere.
Is transportation included?
Transportation isn’t explicitly mentioned, but the meeting point is near public transit, making it easy to reach in Ube.
What is included in the price?
Your ticket includes the brewery tour, tasting of six sake varieties, and the food pairing.
This brewery tour in Yamaguchi offers an authentic, curated glimpse into Japan’s sake craft—perfect for those wanting to taste and learn in a relaxed, intimate setting.
