Fukui Prefecture might not be the first place that comes to mind for drinking tours, but it’s surprisingly rich for those interested in authentic sake experiences and traditional crafts. What makes Fukui stand out is its blend of long-standing breweries and craft traditions like Echizen washi paper and pottery, which tie into the region’s sake culture. We especially like the chance to taste locally brewed sake in lacquered glasses, or even craft your own label—giving you a tangible keepsake of your visit. The local Kubota Liquor Store offers a memorable sake tasting experience that’s perfect for those wanting a quick yet authentic taste of Fukui’s brewing heritage.
If you’re interested in a full-day, hands-on experience, Fukui’s traditional crafts come into play. You can learn to make your own sake label using washi paper or try your hand at Echizen pottery and lacquerware, making your trip not only about tasting but also about creating. These tours offer a deeper dive into the regional artisanal culture, perfect for travelers eager to connect more personally with Fukui’s craftsmanship. Below, you’ll find three standout options—each with its unique focus and appeal.
1. Experience Tasting Fukui’s Local Sake in Lacquered Glasses
At number one, the Experience Tasting Fukui’s Local Sake in Lacquered Glasses ranks highly thanks to its intimate setting and authentic tasting method. This tour takes place at Kubota Liquor Store, established in 1914—meaning the shop itself is part of Fukui’s brewing tradition. For roughly $21.45 per person, you’ll enjoy a one-hour session where you sample junmai and daiginjo sake in beautifully crafted lacquered glasses that enhance the flavor. The design of the glasses—wide for junmai, narrower for daiginjo—is a thoughtful touch that elevates the tasting experience.
The shop’s long history and reputation for quality make this a reliable pick. During the tasting, the guide explains the differences in sake styles and how Fukui’s climate influences brewing. The reviews are glowing, with one noting, “The sake experience was very enjoyable. I would definitely recommend it.” This tour is ideal for those who want a straightforward, affordable introduction to Fukui’s local sake culture without a lot of fuss.
Bottom Line: If you’re short on time but want a genuine taste of Fukui sake, this short, focused experience hits the mark.
2. Sake Tasting and Making Your Own Washi Sake Label
Number two is a full-day tour combining sake tasting with a hands-on washi paper craft—a true immersion into Fukui’s artisan traditions. This experience can be a bit pricier at about $427.13 per person, but it’s well worth it for those looking to connect more deeply with the region’s cultural crafts. You’ll start at Symphony Yoshida Sake Brewery, where you learn about Fukui’s Eiheiji terroir—the unique climate that influences regional sake. After a thorough tour, you get to craft your own washi paper label using sake lees and rice husks at Igarashi Seishi, a renowned paper workshop.
The highlight here is creating a custom label that you can take home—adding a personal touch to your souvenir collection. The experience includes two stops, each lasting about two hours, and the entire day offers a mix of educational insights and crafting. While it’s a longer commitment and pricier, the value lies in the personalized keepsake and the comprehensive understanding of Fukui’s sake and paper traditions.
Bottom Line: Best suited for travelers interested in artisanal crafts and regional sake culture, especially if you want a memorable keepsake.
$427.13 per person
3. Echizen Pottery and Echizen Chest Tour with Japanese Sake Tasting
Completing our list, the Echizen Pottery and Echizen Chest Tour with Japanese Sake Tasting offers an 8-hour deep dive into Fukui’s sixth-century kiln culture. This tour emphasizes Echizen ware, known for its lacquerware, pottery, and cutlery, and allows you to make your own sake cup under expert guidance. Afterwards, you’ll taste regional dishes and visit a sake brewery and a chest-making workshop—highlighting the region’s craftsmanship.
This experience is ideal for those who want a multi-sensory day, combining making, tasting, and cultural exploration. It’s priced at around $425, reflecting the full itinerary and hands-on activities. While it’s a long day, the opportunity to create your own sake cup and explore local craft industries makes it stand out. If you’re interested in learning the entire process of regional craft, this tour offers a comprehensive view.
Bottom Line: Perfect for craft lovers and those eager to combine hands-on making with sake tasting—though it requires a full day.
$424.69 per person
How to Choose between These Fukui Drinking Tours
When deciding which tour suits you best, consider your budget, interest level, and how much time you want to spend. If a quick, authentic sake tasting experience appeals, the first tour at Kubota Liquor Store (Experience Tasting Fukui’s Local Sake in Lacquered Glasses) is your best bet. It’s affordable and offers a genuine taste of Fukui’s brewing prowess.
For travelers wanting a deeper cultural connection and crafting experience, the full-day Washi label-making tour provides a meaningful, personalized souvenir. It’s ideal if you’re willing to invest more time and money.
Lastly, if you’re fascinated by Japanese pottery and want to combine sake tasting with making your own ceramic piece, the Echizen pottery and chest tour offers a full-day adventure into Fukui’s kiln history and craftsmanship.
Final Thoughts
Fukui Prefecture offers a surprising variety of drinking and craft tours for visitors eager to explore the region beyond its beautiful scenery. Whether you prefer a quick sake tasting, a creative craft session, or an immersive cultural experience, Fukui has an option for you. For most travelers, the shorter sake tasting at Kubota Liquor Store provides excellent value, while those interested in regional crafts will find the full-day tours well worth the extra time and expense. Don’t forget to book early—these authentic experiences fill up quickly, especially in peak seasons. Whatever your preference, Fukui’s blend of history, craftsmanship, and sake promises a memorable visit.