Hanoi: Incense Village, Conical Hat, & Embroidery Tour
Location: Northern Vietnam, Vietnam
Country: Vietnam
Rating: 4.6 (based on 10 reviews)
Price: $16 per person
Supplier: Tinny Travel and Service Company Limited
Similar Experiences: See options here
Start with a Quick Overview
This tour is a wonderful way to step outside the busy streets of Hanoi and into the quiet craftsmanship of nearby villages. For just $16, you gain access to some of Vietnam’s most recognizable traditional crafts: conical hats, incense making, and embroidery. The tour offers flexibility with both a half-day and a full-day option, allowing you to pick between a quick cultural fix or a more in-depth experience.
What we love most? First, the way the guide brings these artisans’ stories to life, making each craft feel personal. Second, the chance to try your hand at making a conical hat or decorating one adds a memorable, hands-on element.
A potential consideration? The drive to these villages can be lengthy—over four hours total for the full day—so if you’re eager for a quick sightseeing trip, the half-day might feel a bit rushed.
This tour suits travelers who enjoy artisan traditions, want authentic experiences away from heavy tourist spots, and don’t mind a moderate journey to discover Vietnam’s crafts firsthand.
Key Points

- Authentic Craftsmanship: Visit villages where traditional Vietnamese artisans have practiced their trades for generations.
- Hands-On Activities: Get involved in making or decorating a conical hat, adding a personal touch to your souvenir.
- Cultural Insights: Learn about incense production, embroidery, and hat-making from local families and artisans.
- Great Value: For around $16, the tour includes transportation, a guide, and entrance fees—offering a lot of cultural value.
- Flexible Options: Choose between half-day or full-day experiences tailored to your schedule and interest level.
- Memorable Photos: Capture vibrant scenes in the incense village, with plenty of colorful displays perfect for social media.
A Deep Dive into the Experience

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The Itinerary and What to Expect
The Tour’s Starting Point:
The adventure begins early, with pickup from Hanoi’s Old Quarter—an ideal departure point for travelers staying near the city’s historic core. From there, the journey takes you through Hanoi’s outskirts to the villages, each with its own story and craft.
Conical Hat Village:
The first stop is a village famous for making traditional Vietnamese conical hats, known locally as “nón lá.” With over 300 years of history, this craft is a Vietnam icon, and you’ll see how these hats are made from palm leaves and bamboo. The guide, often Louisa or Lulu, explains the entire process, which is fascinating in its simplicity and precision.
Here, you’ll get an exclusive chance to decorate your own hat—painting and personalizing it—making it a souvenir richer in meaning. Several reviews, like the one from Florina, mention how special and memorable this hands-on activity is: “The trip was amazing. Thank you, Louisa Lulu, for making it so special.”
Incense Village:
Next, the journey takes you into a village famous for incense-making, a craft that’s been practiced for over a century. As you stroll through narrow lanes, you’ll witness families on family-scale workshops dyeing incense sticks, creating colorful bundles that fill the air with aromatic scents.
The guide will take you to a nearby factory, where you’ll see how incense is produced from scratch. This part of the tour is especially compelling because it offers insight into manual labor and artisanal techniques that large factories often replace with automation. You may find yourself appreciating the effort that goes into each bundle—something that many reviewers have praised, noting the colorful, lively atmosphere.
Optional: Train Street
If you opt for the half-day tour, you’ll have the option to visit Train Street—famous for its bustling cafe scene and the thrill of trains passing just inches from the streetside tables. It’s an optional addition at the end of your day, perfect for a quick coffee break and some lively photos, but keep in mind you’ll be responsible for your return.
Full Day Itinerary:
The full-day version expands your experience to include the embroidery village—a place where intricate needlework has been perfected over generations. Here, you’ll observe talented artisans creating detailed, colorful embroidery works. The guide emphasizes how the craft demands refined technique and a keen eye for color, making it a quiet but impressive testament to Vietnamese craftsmanship.
Lunch is included in the full-day option, often at a local riverside restaurant or a home of an artisan, providing a taste of authentic Vietnamese cuisine while supporting local families.
Cultural and Practical Insights
This tour isn’t just about seeing crafts; it’s about understanding the lives and skills of artisans who preserve traditional practices. As some reviews highlight, the village scenes are more than photo backdrops—they are living workshops. You’ll see families dyeing incense sticks, artisans sewing embroidery, and hat makers applying finishing touches.
Authenticity and Value
At just $16, this experience offers incredible value considering the transportation, entry fees, and personal attention from guides. Unlike more commercialized tours, this one is designed to give you an intimate view of local artisans’ lives.
While reviews are generally positive, some note that the drive can be lengthy, especially for the full-day experience. We think it’s a fair trade-off for such an authentic glimpse into Vietnam’s craft traditions, especially if you appreciate slow travel and culture.
More Great Tours NearbyThe Guide and Group Dynamics
Many travelers mention the guides—like Louisa or Lulu—as friendly and attentive, adept at making the experience engaging without feeling rushed. Group sizes tend to be moderate, allowing for interaction and questions, which enhances the experience.
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Practical Tips for Your Visit
- Wear comfortable shoes—you’ll be walking through narrow streets and villages.
- Bring some snacks or water, especially if doing the full-day tour—lunch is included, but staying energized is important.
- For the half-day tour, note that lunch is not included, so plan accordingly.
- If you’re interested in photography, the incense village offers colorful, vibrant scenes perfect for capturing Vietnam’s artisan spirit.
- Keep in mind, pets are not allowed on the tour.
- Booking is flexible—you can reserve now and pay later, with cancellations possible up to 24 hours in advance.
Who Should Consider This Tour?

This experience is ideal for travelers who love authentic cultural encounters and artisan crafts, especially those interested in Vietnamese traditions. It’s perfect for those who enjoy hands-on activities—like decorating a hat or observing intricate embroidery. The slow pace and focus on craftsmanship suit art lovers, culture enthusiasts, and photographers alike.
If you prefer quick sightseeing or have mobility concerns, remember that the drive can be quite long, and some villages involve walking on uneven ground. It’s also a great choice for families or solo travelers eager for a meaningful, off-the-beaten-path adventure.
The Sum Up

The Hanoi Incense Village, Conical Hat, & Embroidery Tour offers a wonderful blend of culture, craftsmanship, and personal interaction. For a modest price, you get a detailed look into Vietnam’s artisan traditions, with opportunities to try your hand at making or decorating traditional crafts. The guides are attentive, making each activity engaging and informative.
While the journey can be lengthy, the richness of the experience and the chance to connect with local artisans make it worthwhile. It’s particularly well-suited for travelers who value authentic, slow-paced culture and enjoy learning about traditional skills firsthand.
Ultimately, this tour provides a genuine glimpse into Vietnam’s craftsmanship that you’ll remember long after returning home. Whether you’re a craft lover or simply curious about local life, it offers great value and memorable sights—all within a comfortable, friendly setting.
FAQ
How long does the tour last?
The half-day tour lasts approximately 6 hours, while the full-day includes extra stops and a home-cooked lunch, extending the experience accordingly.
What is included in the price?
The tour provides hotel pickup and drop-off in Hanoi’s Old Quarter, an English-speaking guide, all entrance fees, and either a conical hat or a meal (for the full-day option). Water bottles are also included.
Is lunch included?
Only the full-day tour includes a traditional Vietnamese meal. The half-day option does not include lunch, so plan accordingly.
Can I participate in making crafts?
Yes, you will have opportunities to decorate and personalize your own conical hat. The embroidery and incense parts focus more on observation, but you’ll gain insight into the process.
Is the tour suitable for children?
While generally family-friendly, the tour involves walking and some uneven surfaces. Children interested in crafts will enjoy the hands-on activities at the hat-making village.
How do I get back to Hanoi after the tour?
The tour ends in Hanoi city center. For the half-day, you can explore Train Street at your leisure or take a taxi or Grab back to your hotel. The full-day includes a return to the city after the craft visits.
This tour offers a rare chance to see Vietnam’s artisans at work, creating memories that go beyond typical sightseeing. It’s a practical, enriching experience that allows you to witness the craftsmanship behind some of Vietnam’s most iconic symbols—perfect for curious travelers eager for authentic encounters.
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