If you’re looking for something a bit different from the usual New York attractions, reSOUND offers a fascinating one-hour sensory experience right in Rockefeller Center. This large-scale art installation combines immersive digital visuals, omnidirectional soundscapes, and tactile elements that engage all your senses. Led by a team of artists, scientists, and media experts, the experience is designed to challenge what we think of as “art” and how we interact with it.
One of the aspects we love about reSOUND is its innovative use of technology and physical space to create a truly unique environment. You’ll find yourself surrounded by large, captivating visual art that is complemented by 360-degree soundscapes, making the experience as much about how you feel as what you see. Also, the fact that it’s accessible and wheelchair-friendly means most visitors can enjoy the spectacle.
A minor consideration is that the experience may not be suitable for individuals with epilepsy, given the visual and auditory stimuli. But overall, this is a fantastic choice for art lovers, tech enthusiasts, or anyone curious about sensory perception.
If you enjoy engaging with art that stimulates more than just your eyes, and you’re in Rockefeller Center, you’ll find this experience a worthwhile addition to your day. It’s particularly well-suited for those who appreciate modern, digital, and interactive art—or those simply keen to explore what modern technology can do in a cultural setting.
Key Points

- Multi-sensory immersion merges sight, sound, and touch for a unique experience.
- Large-scale digital art installations create a visually stunning environment.
- Omnidirectional soundscapes transform how you perceive and feel the space.
- Accessible and brief: One-hour experience, suitable for most visitors.
- Innovative collaboration among artists, scientists, and designers results in cutting-edge art.
- Not suitable for some: People with epilepsy should avoid due to visual stimuli.
What to Expect at reSOUND in Rockefeller Center

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The Setting: HERO in Rockefeller Center
Located smack dab in the heart of Manhattan, HERO is a dedicated space for immersive storytelling. The environment is designed to activate large video screens, complex scenic designs, and spatial audio—an artistic playground that tells stories blending mythic themes, arts, and culture. For visitors, it feels like stepping into a futuristic art lab, where technology and creativity collide.
The Art Installations: Visual and Tactile Wonder
Upon entering, you’re greeted with large, immersive digital displays that form the core of reSOUND. These installations are crafted with digital craftsmanship and physical elements, making the environment feel alive with movement and color. The visuals are often abstract or mythic, inviting multiple interpretations. Visitors have noted that these large-scale works are “stunning” and “thought-provoking,” especially as they are designed to engage multiple senses simultaneously.
The Soundscapes: Surround Sound Experience
What truly makes reSOUND stand out are its omnidirectional soundscapes. Imagine being enveloped in sound from every direction, from subtle whispers to sweeping musical compositions. These sounds are carefully crafted to enhance the visual experience, transforming the space into a sonic landscape that shifts with your movement. Several reviewers comment on how this alters the way they perceive and “feel” the art—making it as much about how it sounds as how it looks.
More Great Tours NearbyTouch and Physical Interaction
While primarily visual and auditory, reSOUND also emphasizes tactile engagement. Though it isn’t explicitly detailed what touch elements are included, the physical design integrates sculptures and textures that invite visitors to physically connect with the environment. This multi-sensory approach helps deepen the experience, making it more than just looking at pretty pictures.
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Practical Details: Duration, Accessibility, and Cost
This experience lasts about one hour, making it easy to fit into a busy day of sightseeing. The facility is wheelchair accessible, which is a significant plus for inclusive travel. You can reserve your spot with the option to pay later, offering flexibility, and cancellations are accepted up to 24 hours in advance for a full refund.
The experience is free to attend, which is a definite value add considering how innovative and engaging the installation is. You just need to present your QR code at the entrance, making it straightforward to join.
How the Experience Feels: Authentic Traveler Perspectives

Many visitors have shared their impressions online. One reviewer noted, “We loved the way the visuals and soundscapes seamlessly blended, creating a feeling of being inside a living piece of art.” Others appreciated the “stunning views” of the digital displays, especially in a space that feels both futuristic and tactile.
Some pointed out that the experience is more about feeling and perceiving than traditional viewing, which makes it especially appealing for those open to experimental art forms. However, it’s worth noting that people with epilepsy or light sensitivity might find the visual elements overwhelming, so caution is advised.
In-Depth Breakdown of the Experience

Entrance and Registration
Starting with a simple QR code scan at the Box Office or entrance, your check-in process is quick and fuss-free. You’ll receive a digital ticket, and with the reservation system, you can plan your visit at a time that suits your schedule.
The Visual Installations
Once inside, your eyes are drawn to the large video displays arranged across the space. These serve as the core of the installation, animated with digital art that ranges from abstract shapes to mythic themes. Reviewers have mentioned that “the size and clarity of the visuals make it feel like stepping into a different universe.” The scale of these pieces commands attention, and the dynamic nature keeps your eyes moving and your mind guessing.
The Sound Environment
As you move through the space, surround sound adapts to your position, filling the room with immersive audio. Whether it’s a gentle hum or sweeping orchestral pieces, the sound design enhances every visual element and heightens your emotional response. Several reviews note that the soundscapes help alter your perception—making the environment feel alive and responsive.
Touch and Physical Elements
Though less detailed, the physical sculptures and textures within the space are designed to invite touch. This tactile layer adds depth, making the experience feel more personal and intimate.
Concluding Your Visit
After about an hour, the installations gently fade out, leaving you with a lasting impression of a multi-sensory art environment. Many visitors say they felt a sense of wonder and curiosity—a testament to how well-crafted and thought-provoking the experience is.
Value and Who Should Consider This Tour

Since reSOUND is completely free, it offers excellent value for a short, high-impact artistic experience. It’s perfect for art aficionados wanting to explore digital and sensory art, tech lovers interested in innovative design, or casual travelers seeking a break from typical sightseeing. It’s also suitable for those who enjoy interactive environments and are open to experiencing art in a new, visceral way.
However, if you’re sensitive to flashing lights or loud sounds, or have epilepsy, this may not be the best choice. It’s also a quick experience, so don’t expect a deep historical or cultural narrative—think of it as a sensory playground or a taste of the future of digital art.
The Sum Up: Who Will Appreciate reSOUND?

reSOUND offers an engaging, visually stunning environment that pushes the boundaries of traditional art displays. Its combination of big visuals, enveloping sound, and tactile elements makes it a fascinating stop for those eager to explore how technology can elevate artistic expression.
This experience is a great fit for travelers who want a quick yet memorable encounter with modern art—especially if you’re interested in digital innovation, sensory perception, or interactive designs. It’s also accessible and free, making it an easy add-on to your day in Rockefeller Center.
For those craving a unique and thought-provoking break from the usual sights, reSOUND promises a captivating, multi-sensory adventure that’s both fun and genuinely innovative.
FAQ about reSOUND New York

Is reSOUND suitable for children?
While the experience is engaging for most, it’s essential to consider that it may include flashing visuals and loud soundscapes, which could be overwhelming for some children, especially those sensitive to sensory stimuli.
How long does the experience last?
It generally takes about one hour, making it a perfect short activity between other sightseeing.
Is the experience accessible for wheelchair users?
Yes, reSOUND and HERO are wheelchair accessible, ensuring everyone can enjoy the installations comfortably.
Do I need to pay for this experience?
No, it’s free to attend, but you need to reserve your spot and present a QR code at the entrance.
Can I cancel my reservation?
Yes, you can cancel up to 24 hours in advance for a full refund.
What should I bring or prepare?
Bring your reservation QR code, and wear comfortable shoes as you’ll be walking around the space. No food or drinks are allowed inside.
Is there a dress code?
No specific dress code—dress comfortably for a quick, indoor experience.
What if I want to visit more than once?
Since it’s a temporary installation, check availability for different times or days, though repeat visits might depend on capacity.
Are there any restrictions on items I can bring?
Weapons, sharp objects, pets (except assistance animals), and intoxicants are not allowed.
What makes this experience different from other NYC attractions?
Unlike traditional museums or landmarks, reSOUND emphasizes sensory engagement and digital art, offering a personalized, visceral experience that can change how you perceive art and space.
In summary, reSOUND in Rockefeller Center is an eye-opening, ear-pleasing, and tactile journey into the future of art. It stands out as a brief but memorable highlight, especially for those curious about how technology can transform traditional art forms into something deeply personal and engaging. If you’re keen on exploring innovative, sensory-rich environments, this experience deserves a spot on your NYC itinerary.
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