A Tasting Tour That Goes Beyond the Bottle in Puerto Vallarta
If you’re wandering through Puerto Vallarta and craving an authentic taste of Mexico’s most iconic spirit, the Premium Artisanal Tequila Tasting at El Tasting Room offers an engaging, educational experience for about $59 per person. This roughly two-hour session is hosted at El Tasting Room, a hub of craft spirits, where you’ll explore the four main types of tequila—Blanco, Reposado, Anejo, and Super Anejo—with insightful guides who are passionate about sharing their love for agave.
The experience starts at 6:00 pm, with a small group of no more than eight travelers, ensuring an intimate and personalized atmosphere. The tour features five premium tastings, including a welcome cocktail, and insights into the entire process from planting to bottling. What appeals to us most are the deep dive into tequila’s rich history and the ability to separate quality spirits from touristy traps—a real plus for those looking to buy good tequila on their own.
One possible consideration is transportation—you’ll need to get to El Tasting Room on your own, as it’s not included in the tour. But if you’re staying in Puerto Vallarta and love spirits or local culture, this trip is perfect for anyone eager to learn about Mexican craftsmanship and enjoy some excellent tastings in a relaxed setting.
This tour suits travelers who are curious about food and drink traditions, those wanting a small-group experience with knowledgeable guides, and anyone looking to expand their appreciation for tequila beyond the standard shot at a bar.
Key Points

- Authentic Learning: Get a rundown of tequila’s four main types directly from experts.
- Local Spirit Shop: El Tasting Room offers a wide selection of small-batch spirits, beers, and wines from Mexico.
- Educational Focus: Gain practical knowledge about selecting quality tequila and understanding its production.
- Small Group Intimacy: With a maximum of 8 travelers, expect personalized attention and engaging discussions.
- Includes a Welcome Cocktail: Kick off the experience with a crafted drink, setting the tone for a memorable tasting.
- Great for Enthusiasts and Beginners: Suitable whether you’re a tequila connoisseur or just starting to explore Mexican spirits.
A Deep Dive into the Tequila Tasting Experience
Keen to taste more of Puerto Vallarta? We've looked into these other food and drink experiences
The Venue: El Tasting Room
Located at Panamá 134 in Puerto Vallarta’s 5 de Diciembre neighborhood, El Tasting Room is more than just a spot for drinks—it’s a carefully curated space dedicated to Mexican craft spirits. From artisanal tequilas to mezcal, bacanora, craft beers, and even Mexican gins and whiskeys, the selection is impressive. The atmosphere is relaxed yet refined, perfect for a tasting that feels both fun and educational.
Its reputation as “the place in Vallarta” for craft spirits is well-earned, and the knowledgeable staff and guides make the visit even more worthwhile. The setting lends itself to a sense of discovery, as you peer into bottles that often come from small-batch producers you might not find elsewhere.
The Itinerary: What You’ll Experience
The tour kicks off with a welcome cocktail, a crafted drink that sets the tone for the evening. Then, you’re introduced to the four types of tequila—Blanco, known for its clear, fresh flavor; Reposado, aged in wood barrels for a smoother profile; Anejo, with a richer, oak-infused taste; and Super Anejo, which is even more mature and complex.
Your guides will walk you through the entire production process from planting the blue agave to the final bottling—an often overlooked aspect that adds depth to your appreciation. Learning about the secrets of agave cultivation and distillation helps you understand what makes a tequila truly special. As one reviewer put it, “Luis took time to share his passion for not just tequila and mezcal, but the history, tradition, and lore of how it is made.” This kind of insight elevates the experience from simple tasting to cultural appreciation.
Tasting & Education: Why It Matters
The five tastings are carefully curated, giving you the chance to compare different styles and qualities. Since all tastings are premium, you’re sampling spirits that are often small-batch and artisanal, thus representing the best of Mexican craftsmanship.
Throughout the session, the guides share fun facts and tips—for instance, how to identify a good tequila and how to avoid tourist traps. This practical knowledge is invaluable if you plan to buy tequila during your trip or at home. Travelers have expressed how useful this was—one noted, “We left buzzing with a deeper understanding of the magical, mystical Blue Agave.”
Additional Highlights
Beyond the tastings, the guides weave in stories about the drink’s history and cultural significance. The tour is kept engaging with local favorites and lesser-known tequila gems, making your collection of knowledge more diverse. If you’re a trivia buff or enjoy impressing friends with new facts, you’ll find plenty to share.
How Much Value Do You Get?
At $59, the experience offers excellent value considering the quality of spirits sampled and the depth of knowledge gained. The inclusion of a craft cocktail enhances the tasting, and the small group size ensures you get personalized attention.
Who Should Book This?
If you’re a spirits enthusiast, curious traveler, or someone interested in Mexican culture, this tour fits perfectly. It’s especially suited for those who want more than just a casual sip—expect to leave with new skills in choosing tequila and understanding its cultural roots. Whether you’re a first-timer or well-versed in spirits, the guides’ passion and expertise make this a memorable highlight of your Puerto Vallarta stay.
The Sum Up: Why This Tasting Is a Must-Do

This Premium Artisanal Tequila Tasting at El Tasting Room stands out as a thoughtfully curated experience that combines education, culture, and genuine passion. It’s a chance to explore the world of tequila beyond the usual shots and touristy spots, gaining insights that will enhance your appreciation and purchasing power.
The small group setting, coupled with knowledgeable guides like Luis and Alex, creates an intimate environment perfect for learning and conversation. The inclusion of a welcome cocktail and five premium tastings ensures you get a true taste of Mexico’s craftsmanship, making it a worthwhile investment for anyone wanting to understand what makes Mexican tequila so special.
If you’re visiting Puerto Vallarta and love spirits, this tour is an authentic, engaging way to spend an evening. It’s particularly ideal for those who value learning from locals and want to bring home more than just memories—namely, a new appreciation and knowledge of Mexico’s national treasure.
FAQs

Is transportation included in the tour?
No, transportation to and from El Tasting Room is not included, so you’ll need to arrange your own way there.
What should I wear?
Casual, comfortable clothing is perfect. Since the tasting is indoors at El Tasting Room, dress is informal but neat.
Are children or non-drinkers allowed?
The tour is focused on spirits tasting, so it’s intended for adults. Non-drinkers might be interested in the educational part, but tastings are alcoholic.
How long does the tour last?
It’s approximately two hours, offering enough time to savor each sip and absorb the stories.
What is included in the price?
You get five premium tequila tastings, a guide, and a craft cocktail to start.
Can I purchase spirits during the tour?
While the tour includes tastings, El Tasting Room does have a large selection of craft spirits available for purchase afterward.
Is the tour suitable for beginners?
Absolutely. The guides are passionate about sharing their knowledge, making it friendly for newcomers eager to learn.
What if I want to book last minute?
The tour is usually booked about 20 days in advance on average, so last-minute bookings might be limited.
In summary, this tequila tasting offers a well-rounded, authentic look at Mexico’s national spirit, guided by true enthusiasts. Whether you’re a serious connoisseur or just curious, you’ll come away with a deeper understanding—and probably a new favorite to bring home.
More Food & Drink Experiences in Puerto Vallarta
More Tour Reviews in Puerto Vallarta
More Puerto Vallarta experiences we've covered
- Discover Scuba experience at Las Caletas, Puerto Vallarta
- Super Zipline
- Private Transfer from Puerto Vallarta Airport (PVR) for 4-7 people to Nayarit
- Visit Private Beaches around Puerto Vallarta in a Private Yacht
- Mountain Tour Puerto Vallarta Electric Bikes
- Release of Sea Turtles in Camp Tortuguero
- private whale watching at sunset
- Adrenaline Adventure Tour in Puerto Vallarta
- Marietas Islands Snorkeling Tour
- Puerto Vallarta Airport (PVR) to Puerto Vallarta – Round-Trip Private Transfer
- Puerto Vallarta Pub Crawl
- ATV and RZR Jorullo Bridge Experience in Puerto Vallarta
